7-Eleven in Hong Kong:
7-Eleven in Hong Kong originated in 1981 and was authorized by Hong Kong Dairy Company. The first 7-Eleven opened in Happy Valley, Hong Kong Island, and then rapidly expanded its branch network in the form of franchise. In September, 24, Milk Company successfully acquired 87 branches of Dili Store, the third largest convenience store in Hong Kong, from SCMP Group for HK$ 15 million, which greatly increased the total number of its branches from 51 to 597, nearly four times the number of its only main competitor, OK Convenience Store, the second largest convenience store in Hong Kong, and further consolidated its leading position in the convenience store market in Hong Kong.
Features:
Hong Kong has the highest land density in 7-Eleven. In mid-July, 26, there was a branch every 1.553 square kilometers, ranking second only to Taiwan Province in terms of per capita branch density.
The density of 7-Eleven in some busy areas is very high, and the distance between branches may be only one intersection. Even there are two branches in the lobby of the same subway station.
The total number of 7-Eleven stores in Hong Kong is far behind its competitors. In mid-July, 26, 7-Eleven had 711 stores in Hong Kong, and its only main competitor, OK Convenience Store, had only about 2 stores, while other chain convenience store groups in Hong Kong only operated on a small scale, generally no more than 1 stores.
7-Eleven is nicknamed "7 Tsai" in Hong Kong. Because of its dominant market position, it has become a general term for convenience stores by many Hong Kong people.
7-Eleven in Hong Kong is the first non-transportation organization to accept Octopus payment.
The 711th 7-Eleven store in Hong Kong, located on the ground floor of Yidong Shopping Mall, Dongjiao Road, Causeway Bay, was opened on July 11th, 26.
History of 7-Eleven:
In 1927, American Southern Company set up Tote'm stores in Dallas, Texas, USA, which mainly sold ice products, milk and eggs. By 1946,
Southern Company opened up the 7-Eleven market in Mexico in 1971, and in 1974, Ito Yokado Company was authorized to set up 7-Eleven. Taiwan Province's 7-Eleven was acquired by Uni-President in 1979, and Hong Kong Dairy Company was authorized by Hong Kong, Shenzhen and Guangzhou in 1981, 1992 and 1996 respectively.
in 1991, Ito Yokado Company of Japan acquired more than half of the equity of Southern Company, and American Southern Company became a Japanese enterprise. Subsequently, in 1999, the company name was changed to 7-Eleven Inc. On July 7th, 2, American 7-Eleven was promoted from NASDAQ to new york Stock Exchange. On September 1st, 25, Ito Yokado established a new holding company "7&; I Holdings, which manages Ito Yokado, 7-Eleven Inc. and 7-Eleven Japan in a unified way, officially completed the acquisition of all the shares of 7-Eleven Inc. [1] on November 9, 25, officially turned this American company into a complete subsidiary, and also officially delisted from the securities market.
Distribution of global stores:
By the end of September 26, the total number of 7-Eleven's global stores was 31,245, and its business market was composed of the following regions
7-Eleven INC (the global headquarters of 7-Eleven, 7&; I holding subsidiary) belongs to:
5,34 companies in the United States
489 companies in Canada
42 companies authorized to operate in other American regions
7-Eleven (7&; I holding subsidiary) belongs to:
11,522 Japanese companies (December 26) [3]
53 Hawaiian companies
7-Eleven (milk company) in Hong Kong and Macao:
711 in Hong Kong (July 11, 26)
22 in Macau
Chinese mainland. I holding subsidiary) belongs to
7-Eleven in Singapore (milk company). Operation:
315 in Singapore.
7-Eleven in Taiwan Province (unified supermarket). Operation:
4,414 in Taiwan Province (January 18th, 27).
7-Eleven in Philippines:
286 in Philippines (November 26)
7-Eleven in South Korea:
1,238 in South Korea
7-Eleven in Thailand (CP Group):
3 in Thailand. 311
7-Eleven (Success Group) in Malaysia:
7 in Malaysia
79 in Turkey
14 in Puerto Rico
55 in Denmark
71 in Sweden
95 in Norway
53 in Hawaii
595 in Mexico
. July 11th, 28 was "7-11th Day". It is believed that this tradition was created by 7-Eleven in Taiwan Province. The earliest purpose was to hope that logistics units would not forget the hard work of front-line stores. Therefore, this day was chosen every year, and all the staff of 7-Eleven logistics units in Taiwan Province, including all senior executives, had to work in stores for one day, so it was also called working day side by side. Later, other countries followed suit, but its purpose was different. 7-11th Day in the United States is positioned as a celebration. Every year, all 7-Eleven in the United States will provide free slurpee on this day. In Japan, there are two days on 7-11th Day, and besides July 11th, there is also November 7th. On this day, all 7-Eleven in Japan will clean up the lanes around the stores, which is currently listed as one of the work items of 7-11th Day in Taiwan Province.
stands for goods:
At present, 7-Eleven has several goods sold all over the world, including:
Big Gulp, which is called free pour in Chinese mainland and Hongkong. At present, most stores in 7-Eleven in Taiwan Province do not sell weight cups.
Big Bite
Coffee-to-go (slightly different from Taiwan Province's "City Café" Hiti Coffee)
Slurpee (Slurpee): 7-Eleven is sold exclusively, mainly in the United States, and also in Taiwan Province in the past. At present, it is only sold in a few stores. It is also available in Hong Kong.
international manufacturers' alliance:
Because 7-Eleven has stores in many countries, it can reduce the cost of purchasing goods and create distinctive products through international purchasing or introducing manufacturers to each other. For example, Uni-President Supermarket in Taiwan Province introduced dried mangoes produced in the Philippines through the introduction of 7-Eleven in the Philippines, and Hong Kong introduced them one after another, and shopping bags provided in 7-Eleven stores also did so.
Non-cash payment mechanism:
Hong Kong: Octopus cards, which are popular in Hong Kong, can be spent at 7-Eleven.
Macao: Except for credit cards, non-cash payment mechanism has not appeared in 7-Eleven in Macao.
Taiwan Province: As smart cards in various places have not been opened for non-transportation payment, Uni-President Supermarket has developed its own iCash card (a prepaid stored-value card); In addition, Uni-Supermarket also sells gift certificates on its own, which can be used in most stores of Uni-Supermarket. However, it should be noted that iCash cannot be used interactively with Starbucks accompanying cards of the same group.
Guangzhou: Some 7-Eleven can use Yangchengtong for consumption.
Japan: It is expected that the prepaid electronic wallet "nanaco" will be released in 27.