Current location - Trademark Inquiry Complete Network - Overdue credit card - Super Embarrassment: Some Low-level Wrong Scenes of Embedding Credit Card Advertisements in Film and Television Plays
Super Embarrassment: Some Low-level Wrong Scenes of Embedding Credit Card Advertisements in Film and Television Plays
In recent years, many banks have used credit cards as advertisements and implanted them in film and television dramas, and many advertisements have played an effective propaganda role. The first promotion should be world without thieves directed by Xiaogang Feng in 2004. In the scene where Andy Lau and Rene Liu split the money in the car, Andy Lau threw out an Oriental card of Shanghai Pudong Development Bank. Although it is a debit card, it pioneered the implantation of bank cards into film and television dramas. Later, many film and television dramas began to show a large number of credit card placement advertisements.

1, "Why Shengxiao Mo" caused a sensation, in which the hero handed the heroine a credit card, which made many people feel chic, but this chic move is illegal, unless it is an accessory card! Supplementary card! Supplementary card!

2. Huo Simiao in his mind invited "VIP" to dinner, and the food was called away by the emergency phone of the hospital before it was served. In order to take care of his girlfriend's mood, Huo Simiao took out a credit card and put it on the table. He also deliberately clicked his finger a few times and said, "swipe my card and pay the bill later." Following Huo Simiao's finger, the whole picture of this bank card was brought into the lens.

3. One of the protagonists in "A Heartbreaking Engagement" took out his credit card and put it on the table for the other party to use because the other party was in a hurry.

4. The credit card brand implanted in "The Most Beautiful Is You" appears many times for others to use.

It should be said that in many TV dramas where credit cards are implanted in advertisements, the use of credit cards still conforms to the credit card usage norms. For example, when using your own card for consumption, close-up shots are carried out to highlight the brand image of the implanted credit card. For example, "Do Not Disturb Very Much", "Love Call Transfer" and "You are the most beautiful" are all standard credit cards.

Superman: credit card bills are paid in installments, and the interest is 30% off. Pay attention to Weibo, Superman, and lift the new posture together.

However, it is a great pity that when many TV dramas are implanted with credit card advertisements, some bugs have arisen because they ignore the rules of using credit cards. Although the audience can understand the needs of the plot, of course, most of the shots are likely to pass by without the audience even noticing. However, this magazine has tracked many scenes of credit cards in TV series and found that this kind of BUG is very frequent, which also shows that the credit card center as an advertiser may only have implanted advertisements, but did not notice the BUG caused by this wrong use of credit cards in the plot, which will also mislead the audience.