In the "Xiangshuai China Wealth Report 2019-2020", it is shown that the main source of wealth accumulation for ordinary people is professional income. Whether in China or the United States, about 70% of residents' disposable income comes from "labor-related income". income”.

So I always remind everyone not to be addicted to investment. You can’t make a lot of money there. If you want to make money, you still have to work hard, strive for promotion and salary increase, or expand your income channels and establish more channel revenue.

I have written several articles in the past about doing side jobs to increase income, and the content tends to be about doing side jobs on the Internet. This time I will share with you how to choose offline physical projects to do your own side jobs.

Establish business thinking and discover the needs around you

When I was in college, I followed the entrepreneurship teacher to study the topic of children’s finance and intelligence, and I had an in-depth understanding of physical stores for children, such as nurseries and picture books. Then he worked part-time in cafes and hot pot restaurants. During the summer vacation, he followed a newspaper to interview dozens of industrial companies.

These experiences have gradually developed my business thinking. When I usually go to a physical store to make purchases, I will mentally calculate the store's labor, materials, rent and other costs, operating income, profit margins, etc., and will further consider this. Can I open the store myself? How much investment will I have to make? Can I bear the loss?

I was eating, shopping, and chatting with a girl a few days ago, and my mind began to wander, thinking about how much customer flow this restaurant could bring by promoting it at a very low price. If there are no more activities later, will people still come? I saw various shops on the street and was wondering how much the rent would be for this shop. Can I make money by opening my store here?

Now that I think about it, there is a reason why I have been single for so long, haha!

If you go shopping, eat out, etc., you have the above thoughts in your daily life. At the same time, you often pay attention to things around you to see if you can do business, and you will gradually discover some business opportunities.

Second-hand landlord

Being a second-hand landlord is my first official independent project.

I just graduated from university and my income is not high. In order to reduce the cost of living, I rented a bed room, which is similar to a university dormitory, but the environment is worse. The room is dark and humid, and there are eight people*** Use a bathroom. The advantage is that it is close to work and has convenient transportation in the city center.

If you are poor, you will want to change. I want to improve the living environment without increasing or costing.

Every year, there is an influx of college students like me in Shenzhen. They also have low incomes. With limited funds, they can only rent bed rooms. As more and more college students graduate every year, the number of graduates coming to work in Shenzhen will also increase, and the demand for renting will also increase. Based on my own need to improve the living environment and my judgment of the market space, I plan to make second-hand goods myself. landlord.

Just when I had this idea, the landlord was planning to return to his hometown for development and wanted to transfer his business of renting out beds, and I successfully took over.

Before taking over, I calculated the cost and felt that if it failed, I could afford to lose money. Since I had no principal at the time, I used a credit card to withdraw cash to pay for the transfer fee.

When I was a second-hand landlord, although I still lived in a bed room, the environment was greatly improved, and the money I earned could completely cover my rent costs. It was considered free to live in Shenzhen in the past few years. .

The site selection, decoration, leasing, etc. of this project have been mentioned in previous articles. If you are interested, you can read the previous articles. The above is just to tell you how I discovered this business project and how I started to implement it by evaluating myself and the market situation.

Unmanned automatic sex toy store

After I returned to the provincial capital city from Shenzhen, I evaluated the local real estate market and gave up the second-hand landlord project.

However, the channels for making money cannot be cut off, so we re-examined three projects.

1. Unmanned flower shop; 2. Unmanned convenience store; 3. Unmanned automatic sex toy store.

The first project is being done by a friend around me. I thought it was interesting so I studied it in depth. Through market research, we found that although there are no people, it is troublesome to wake up the flowers every day and difficult to store. Moreover, there are not many people buying and consuming flowers in provincial capital cities, and the market has not been developed.

The second project has something to do with the industry involved in my job, but the investment cost is high, ranging from more than 100,000 for small to hundreds of thousands for large, and this model is not very popular at present. The requirements for site selection are particularly high. If the site selection fails, there will be no room for recovery and it will end in failure.

A loss of hundreds of thousands is a bit much for me. So the project was abandoned.

In the end, I chose to open a sex toy store with my family for three reasons:

First, after the store is opened, the time invested is small, and the stock can be replenished every two or three days;

Second, with the awakening of people’s sexual consciousness, demand is growing. When I was an intern at university, I saw a crowdfunding project for an airplane cup on JD.com and wanted to participate in the purchase, but I couldn’t get it in seconds. At that time, I felt that the market demand was strong.

I read some information online and found that women have the highest daily spending power in this field. Currently, several large orders in my store are made by female customers. Now that there are more and more single women, the demand will also increase.

Third, if the investment cost is less than 100,000 yuan, it will be fully compensated. I can bear it. This is my consistent principle in doing things. Think of the worst outcome first.

I will introduce in detail the location selection, promotion, purchase and other related content of sex toy stores in my next article.

This article mainly wants to tell you how to discover business opportunities around you? First, cultivate your own business thinking, pay attention to the food, drink and fun around you, and think about whether you can make your own money-making project. Second, make more friends and get in touch with new things. I was able to find flower shops and sex shops with no sales because I had friends around me who were doing it. Third, think more about the industry and profession in which you work, and what business opportunities are available to you personally.