Third-party platforms, such as Tmall and JD.COM.

the "trade-in" activity, established in 215, has cooperated with domestic mainstream e-commerce platforms and mobile phone manufacturers of large mobile phone brands, and has rich experience in mobile phone recycling evaluation, logistics and distribution, quality inspection and big data risk control.

This time, we can jointly launch this activity with Tmall, and it is also because of Tmall's professional recycling ability. Since its establishment, Yima has recovered 57, units from the initial 215 to 2.12 million units in 22. The recovered data of Yima has increased by dozens of times, and at the same time, it has accumulated a lot of experience, and now it ranks second in the industry.

At present, recycling idle goods has become a lifestyle of young users. While recycling used mobile phones through a smooth platform, we can also get the purchase subsidy to complete the replacement of new machines, which is more in line with the usage habits of young users, can greatly stimulate users' desire to recycle old machines and replace new ones, and realize the win among users, recycling platforms and mobile phone manufacturers.

Advantages of Trade-in

Trade-in is a good stimulus policy for consumption. Take the data released by Apple as an example. More than one-third of the customers in Apple Store direct stores have chosen the iPhone trade-in plan, and the data is still growing.

according to the data released by relevant authorities, its trade-in business has been growing at a rate of more than 2% every year since 219. This shows that consumers' awareness of trade-in has been greatly improved, and its advantages of cost-effectiveness, environmental protection and convenience make consumers accept trade-in quickly.