If you have 2 euros, about 15 RMB

What can you do with it?

but you know what, If you put this 15 yuan

into a public service billboard

, it can afford the daily rations of a family of four in the third world

and even

protect the virginity of a young girl

This public service billboard is called

The S. Ocial swipe

From a distance, it looks

just an ordinary poster

What's special

is a strange black line in the middle

and two pictures that can change

hands tied with ropes.

and a whole whole wheat bread

People

will be puzzled or stop by this strange machine

when they pass by.

until a person walks forward

she inserts the credit card from the top of the black line

slowly moves down

2 euros and then deducts it from the credit card

at the same time

the rope swishes off.

Those tender hands are free

The thick slice of bread is cut off

It will be taken away by a slightly rough hand

You suddenly realize, Smile

It turns out that the 2 euros you brushed lightly

represents food and freedom for children in the third world

. This warm idea comes from Misereor

one of the six non-profit charitable organizations in Germany

since 19. Since' 59, It is active in the international arena

and is committed to solving the hunger and imprisonment of children in poor areas

Misereor believes that

everyone has a soft heart

If people have not donated

it is definitely not because people are not kind enough

. But the softness is not moved

because of poverty, Children in the third world

are often plagued by hunger

Children are forced to sell their bodies

for the chance of survival

In Afghanistan

the virginity of a ten-year-old girl

is only 2 euros

the price of a hamburger

. > the poverty of traditional propaganda words

can't convey children's pain at all

nor can it achieve the effect of raising money

They must find ways to

impress people's inner softness

Misereor volunteers find that

in daily life,

Nearly half of Europeans

are used to spending money by credit card

Is it possible to make a credit card donation machine that allows children

to interact with donors?

The world is really beautiful.

With the free assistance of the advertising company Kolle Rebbe,

The Social Swipe, the world's first credit card poster, was born.

No matter where you come from or go,

as long as you are willing to take out the letter. With a swipe of the card,

you can immediately cut the rope that restricts children's freedom

cut off the bread that can help children eat enough

help a hungry family

"Why are those hands tied?"

"So a piece of bread can save a family!"

People are attracted by the interactive posters on the donation machine

It seems that somewhere in their hearts is awakened

Many children, with the help of their parents,

also participated in the rescue operation

After the bread was taken away

a sentence

Thank you for donating will be displayed on the screen!

This is a sincere thank-you note left by Misereor public welfare organization

for card readers

More than that, Misereor also cooperates with banks

The credit card bill sent by banks every month

will indicate that users have. I used a credit card to

donate money to Misereor's charity project

and

wrote my thanks to each donor again on each donation record

and told them exactly where the money was used

from swiping the card to subsequent feedback

Miser. Eor is conveying an idea to people

a little kindness

can also generate great energy

but this is actually

not their first interactive donation work

Misereor has made a similar donation machine

. It's called "the power of a coin"

You only need to put in a coin

to represent an ambulance for international rescue, and it will start

to bring people in the arid areas of Africa

well water and lush trees.

The school opened

Local families began to use electricity

The children flew to the university

They sang happily

Did you see it?

all these things come from you

the power of a coin

you and I often think that

a little kindness from us can't change the world

you and I, People often hear words like

"You can't help everyone"

but Misereor's intentions

can make you and me understand better

It turns out that

when you and my little love get together

it can also make the children's world a better place

-end-

Jerry Liu Jie > > > Technology-Creation-Sharing Products-Workplace-Life