1. Be modest and polite, and never "argue with reason"

Be sure to pay attention to respecting customers. When communicating with customers, the project manager needs to have a good attitude and a modest mentality, and the tone of communication should be polite and soft, so that customers can feel that you are not only a great expert, but also a noble person, which makes it easier to win the cooperation and understanding of customers.

2, appropriate empathy, avoid deliberate persuasion.

In the process of project construction, we often meet new demands from customers. In order to avoid the change of project requirements as much as possible, some project managers are often eager to convince customers from their own interests, which is really undesirable. When it is difficult for us to understand or accept the customer's needs, we might as well put ourselves in the customer's position to understand and analyze the reasons why the customer's expectations are so high, so that it is easier to understand whether the customer's needs are reasonable.

3. Appropriate buffering to avoid rejection on the spot.

Inexperienced people always unconsciously give customers a "yes" or "no" conclusion when communicating with customers. In fact, this practice is inappropriate, especially refusing customers on the spot. Because doing so, on the one hand, it may lead to improper conclusions, on the other hand, it will make customers feel that you are not paying attention to their needs.