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What's the difference between small loans and consumer loans of rural commercial banks?
To put it simply: one is a micro-enterprise and the other is a consumer.

Micro-credit (full name micro-enterprise credit) is a kind of micro-credit, which refers to the credit service provided for micro-enterprises. Another widely used word derived from this is called microfinance, which extends the service content to other financial services such as savings, insurance and remittance.

Consumer loans, also known as consumer loans, are loans issued by commercial banks and financial institutions to consumers on the basis of consumer credit for purchasing durable consumer goods or paying other expenses.