On June 3, 2002, China Merchants Bank officially issued the first international standard dual-currency credit card in China, which opened a new era of credit card consumption for Chinese people. After more than ten years' struggle and growth, China Merchants Bank Credit Card has formed three visions of "being the best payment experience provider in China, the best consumer finance expert in China and the leading diversified marketing platform in China" and won many honors.
Adhering to China Merchants Bank's business philosophy of "changing with you", China Merchants Bank's credit card has continuously refreshed the cardholder experience with product innovation and service upgrade, and has become a leading brand in the credit card industry.
In recent years, China Merchants Bank's credit cards actively seek digital transformation, forge ahead, take the lead in building financial internet, and create a scientific and technological legend in the domestic credit card industry.
In 20 13, based on the concept of "where the user is, the service is there", China Merchants Bank initiated the intelligent "micro-customer service", and the credit card customer service changed from the traditional telephone channel to the new Internet channel.
In 20 16, the accumulated transaction amount exceeded 2.2 trillion for the first time, setting a record high, which not only led the peers, but also verified that "China Merchants Bank Credit Card is the choice of more people".
In 20 17, the "Pocket Life" App was upgraded to version 6.0, and the number of bound users exceeded 40 million, making it the first consumer finance App in an all-round way.
Life is more than expectation, and the excitement continues. By 2020, China Merchants Bank's credit cards will continue to maintain a good development trend, and the number of circulating cards and the number of circulating households will increase; The annual cumulative transaction volume reached 4.34 trillion yuan, the cumulative number of users of the Pocket Life App exceeded 1. 1 billion, and the monthly activity exceeded 46.03 million, further consolidating the leading position of the credit card App and rivaling the first-line Internet platform. China Merchants Bank Credit Card will continue to actively explore and practice financial technology to further enhance the user experience.