Current location - Trademark Inquiry Complete Network - Overdue credit card - Does China Merchants Bank credit card also sell insurance? Sounds like a brainwashed liar?
Does China Merchants Bank credit card also sell insurance? Sounds like a brainwashed liar?
It is legal for bank personnel to sell insurance. Most insurance companies have bank insurance products, referred to as bancassurance. Usually, the insurance period is relatively short, and compared with the deposits in the bank, the income is higher and the capital can be guaranteed. Only during the insurance period, if you need to withdraw funds, the income may be lower than that of direct deposit in the bank.

Bank insurance:

1, the meaning of bank insurance Bank insurance is an innovative insurance that banks, postal services, IMF and other financial institutions cooperate with insurance companies to provide customers with products and services through common sales channels. For consumers, bank insurance is a simple and convenient way to buy through bank counters or financial centers, which has many characteristics: low cost-insurance companies can sell insurance products through bank counters or financial centers, which can reduce the company's operating costs, reduce the insurance rate of insurance products and give consumers more benefits;

2. Banking insurance business Banking insurance business is a new business in which banks and insurance companies serve common customers, sell common products with both banking and insurance characteristics, and provide common customers with integrated marketing of common products and diversified financial services through common sales channels. From the international experience, it is very necessary to establish a close capital relationship in order to achieve better development of bank insurance. The deepening of bank insurance is a process from product cooperation to capital cooperation. From an economic point of view, product cooperation is mainly based on distribution channels, and there is a principal-agent mechanism.

Because information asymmetry will lead to short-term effects, increased costs and moral hazard, it will gradually turn to capital cooperation and share growing profits with each other. At present, the method of product consignment is widely used in China, and financial service groups also participate in the shareholding structure. At present, banks must renew their ideas and operate insurance agency business with the attitude of main business in order to ensure the healthy development of their business; For many years, insurance companies have been conducting business according to their own inherent model. In order to achieve a breakthrough in bank agency business, we should also change the "fear of difficulties" and overcome short-term thinking. Only in this way can we successfully achieve the "win-win" goal of banks and insurance.