1, the concept of flyer template

The so-called flyer template is a frame of reference for designers when designing flyers.

2. Structure and manufacturing method of flyer template

A flyer template usually consists of three parts: title, text and contact information.

① leaflet template name: the name of the leaflet. There are three common titles:

A, by the unit, time limit and activities.

B, the main content or main points of the leaflet, do not indicate the word "leaflet".

C, consisting of a topic and a subtitle. The theme summarizes the content, and the subtitle indicates the unit and time limit.

② The content of the leaflet template: namely, the content of the leaflet. It consists of three parts.

First, the unit profile. That is, the general situation of leaflet promotion, such as company name, preferential information, activity place, price reduction time, cycle, product category, etc. , a brief description at the beginning.

B. Main products, preferential items or awards. You can't write all the leaflets, you should have the key points.

③ Contact information of the leaflet template.

That is, the name, address and telephone number of the leaflet distribution unit. Contact information can be placed under the title or at the end of the article.

Second, the production of leaflets.

1 and 16K leaflets have a size of 2 16×29 1mm (the actual size of the finished product is 2 10×285mm, with a deflation position of 3mm on each side).

2. Please save the leaflet making software CorelDraw as CDR format, and turn to curve; Illustrator, flyer making software, below 10.0, please turn the curve and save it in EPS format, and the external picture file needs to be attached; In Photoshop, the color of black text layer is set to K 100, and the layer attribute is set to positive superposition; After lamination, it is stored in the best quality TIF or JPG format, and the file resolution is above 350dpi.

3. When making flyers, please set the color mode of all files to C.M.Y.K

4. When the line is less than 0.076 mm when making leaflets, printing will not appear, and it needs to be set to not less than 0.076 mm. ..

5. When making leaflets, the color setting should not be lower than 8% to avoid color difference.

Third, the leaflet printing process:

1, prepress: In the early stage of leaflet printing, it is necessary to design and typeset the leaflet. The design and typesetting of leaflets need computers, laser printers, scanners, plate-making machines and other equipment to complete;

Printing: Flyer printing uses different printing methods because it uses different printing media. Computer leaflet paper must be printed by laser printer; Ordinary leaflet paper must be printed by leaflet offset press; Special leaflets must be printed by screen printing machine;

3. Post-press processing: Some leaflets must be re-processed after printing. Some computer leaflets need plastic packaging, and all computer leaflets must be cut into leaflets with a card cutter before they can be used. Some leaflets need bronze/silver to show nobility and style.