Private placement products of brokers are private placement fund products initiated by securities companies, which are mainly aimed at high-net-worth people and institutional investors. The investment threshold of this kind of private placement products is relatively high, which usually requires individual or institutional investors to have certain professional knowledge and experience, and also needs to meet certain financial conditions. The investment objects of private placement products of securities firms usually include stocks, bonds, trusts, funds, futures and other financial market products.

Compared with other private equity products, private equity products of brokers have some characteristics. First of all, it is initiated by securities companies, which means it is more legal and stable. Secondly, paying more attention to risk control usually limits the scope, proportion and duration of product investment to ensure the safety of investors' funds. Finally, the product income is relatively high, but it also needs to bear higher risks accordingly.

For ordinary investors, the threshold of private placement products of brokers is high, and inexperienced retail investors are not recommended. But for investors with certain professional knowledge and experience, appropriate investment is feasible. Before investing, we should fully understand the investment scope, duration, risks, costs and other information of products, and rationally diversify the investment according to our own risk tolerance to reduce investment risks.