Jewelry industry will organize order fairs in the second, third and fourth quarters, generally in April, September and 65438+February respectively, and the place where the order fairs are held is generally Shenzhen.
Jewelry fair is a form to attract consumers to buy physical products, which can be held by one enterprise or jointly organized by enterprises. The trading methods of the fair mainly include futures trading, spot trading, barter trading, compensation trading, sample ordering trading, import and export trading, etc. The marketing tactics of the order fair can alleviate the difficulty of insufficient salesmen in enterprises, gather a large number of customers together in a short time, and have great advertising and sales effects. Moreover, it is easy to create a friendly cooperative atmosphere and provide convenient conditions for communication between the two sides.