Integrate the excellent teachers, cutting-edge research results and management ideas of the Business School of the Chinese University of Hong Kong, help students analyze business and social phenomena from different perspectives in an interactive way by using professional tools, so as to cultivate advanced business management thinking mode, lay a good foundation for the public welfare entrepreneurship competition, and make a good start for the long-term cultivation of students' management and leadership skills.
Learning objectives:
1. Help college students at home and abroad who are interested in the rise of China and cultivate their professional enterprise management ability;
2. Participants can not only increase their professional knowledge in the business field, but also learn more professional business management skills and international business management models, and cultivate their ability to think and analyze data independently;
3. Active classroom atmosphere and novel teaching methods bring brand-new learning experience, allowing students to discover new worlds all the time.
IYLS prestigious school completion certificate:
In recent years, the Entrepreneurship Research Center of the Chinese University of Hong Kong has been committed to cooperating with many universities in Hong Kong and the Mainland to organize various types of entrepreneurship training, such as: undergraduate general education courses, social enterprise practice training courses, Northeast Normal University entrepreneurship education training courses, certificate courses for entrepreneurship-design and creative industries, workshops to improve business plan writing ability, and so on. The summit was jointly sponsored by the Chinese University of Hong Kong, Youzhicai and Vantone Group of the United States. After completing the course and passing the exam, students will receive the certificate of completion from the Entrepreneurship Research Center of the Chinese University of Hong Kong, which will add another wonderful stroke to their personal education. Walk into the top 500 famous enterprises, personally feel the working atmosphere of the top 500 multinational enterprises, accept the analysis and guidance of enterprise executives, and directly communicate with employees in depth. The purpose of visiting enterprises is to help students establish an all-round enterprise vision and fully understand the organizational structure, business model and social value of the top 500 enterprises, which has important guidance and reference significance for young students to realize their own entrepreneurial ideas and future career choices. At the same time, in-depth exchanges with elite professionals in the financial industry have set a good career example for students and quickly improved their communication skills.
According to the arrangement of previous summits, participating students will generally complete all or part of the following enterprise work in the form of teamwork:
Positioning statements and matrices
Construct product positioning statement and matrix model
Competitive characteristic matrix
Constructing the matrix model of competitive function
Market and marketing. Strategic road map
Plan product market and strategic development blueprint
Start the marketing budget worksheet
Product market budget worksheet
Competitive comparison sales tool
Establish competitive sales tools for products.
Customer presentation/product introduction
Customer consumption briefing
Service-based organization and management
Service-based organization and management
SWOT analysis
Matrix model
Porter's Competitiveness Model
The purpose of Porter Competition Model Analysis Summit is not only to improve students' academic and professional literacy, but also to ensure their long-term healthy growth. In view of young students' confusion about future development, the summit specially launched the course of college students' planning. Help students understand industries and enterprises from the perspective of career development, systematically analyze their own advantages, and comprehensively plan the future.
Here, many students' growth puzzles will be answered:
Should I take the postgraduate entrance examination? Work? Or go abroad?
Should I study the original major or cross-major?
What industry is suitable for? What position?
How to improve communication skills? Leadership? Execution?
How to "cultivate" yourself?
……
Senior career planners with excellent positions and brilliant talents will help college students to discuss the above issues in depth, establish a comprehensive sense of self-planning, and guide everyone in international vision, practical learning, self-awareness, self-improvement and network establishment in combination with the theme activities of the summit, so as to achieve all-round improvement of comprehensive quality!
Outstanding talents, the leading college students' career development service organization in China, the core team of the company is composed of career development instructors who have rich working experience in Fortune 500 companies and have been engaged in employment counseling for many years. Excellent talents focus on providing excellent students with internship opportunities to enter well-known enterprises and providing vocational ability training.
Excellent talents are committed to helping young students broaden their career horizons, improve their workplace ability, establish elite contacts and realize their career ideals. I hope to help students improve their employability and cultivate talents needed by enterprises through high-quality teaching resources and enterprise resources! The experience of non-governmental organizations
As the "predecessors" of social enterprises, non-governmental organizations are the key institutions for students to visit. The development of NGOs in Hong Kong is relatively mature, covering environmental protection, education, medical care, community, pension, hospice care, education for children and adolescents and many other aspects. The development of NGO is rooted in the superior social environment soil. Students attending the meeting can intuitively and comprehensively understand the operation mode and project implementation of NGOs, broaden their horizons and ideas, further understand how entrepreneurship can adapt to social needs and social environment, and cultivate young students' public welfare.
Concept of non-governmental organization
NGO refers to a non-profit non-governmental organization that is not regarded as a government department, association, foundation, charitable trust, non-profit company or other legal person under a specific legal system.
Non-governmental organization motivation
The motivation of NGO is volunteerism, and the core of volunteerism is the ideal of serving unity and the belief of making the world better, which can be summarized as: dedication, friendship, mutual assistance and progress. When enrolling students, Ivy League universities pay special attention to whether candidates have contributed to other people's free services, not just their grades.
Rotary International Branch
Rotary clubs are regional social organizations established according to the rules of Rotary International, aiming at promoting professional exchanges and providing social services. Its characteristic is that members of each club should come from different occupations and hold a regular meeting at a fixed time and place every week. At every meeting, club members should take an oath and abide by the principles of truthfulness, fairness, friendship and charity. Rotary clubs raise funds from their own members to serve local and global communities. "One Million Dollar Dinner Once a Month" means that each member saves $65,438+0 from lunch. There are 32,943 clubs in 65,438+068 countries or regions around the world, with 65,438+024,65,438+068 members, and their monthly consumption exceeds1million dollars.
International Lions Club
Lions Club International, founded by Jones Mao Yunyu 19 17, is the largest service organization in the world. It has 46,000 branches and 6,543.8+0.93 million members in 654.38+0.93 countries. All public donations it receives are used for charity, and its own operating expenses are strictly separated from donations and borne by its members. Lions Club is famous all over the world for providing services for the blind and visually impaired, and is also known as the "blind knight". The cultural tour will lead the students to fully understand Hong Kong, the bustling world capital!
Hong Kong is a free and dynamic society, a city that is brave in innovation, enterprising and pursuing Excellence. Maybe you have set foot on this land, maybe it is your first time to come here, it doesn't matter, please open your eyes and let us feel the charm of this international metropolis together! Cultural tourism not only enriches students' after-school life, but also deepens their understanding of local life and society.
Hong Kong Monetary Authority-Hong Kong Monetary Authority
In April 1993, 1, an independent department under the government of the People's Republic of China (PRC) special administrative region was established. It is a merger of the Office of the Exchange Fund and the Office of the Commissioner of Banking. It is responsible for maintaining the stability of the monetary and banking systems within the framework of the Hong Kong government. Its main functions are: maintaining the stability of the exchange rate of the Hong Kong dollar, managing the Exchange Fund (that is, Hong Kong's official reserves) through prudent investment strategies, promoting the stability of Hong Kong's banking system, developing the infrastructure of Hong Kong's financial market, and making the currency circulate smoothly.
Hong Kong Exchanges and Clearing Limited
HKEx has been committed to leading Hong Kong's financial services industry to break through geographical boundaries and transform into an important member of the global market today. At present, HKEx is a holding company with three subsidiaries, namely Stock Exchange of Hong Kong Limited, Hong Kong Futures Exchange Limited and Hong Kong Securities Clearing Limited. The main business is to own and operate the only stock exchange and futures exchange in Hong Kong and its related clearing houses.
Independent Commission Against Corruption-Independent Commission Against Corruption (ICAC) of the Hong Kong Special Administrative Region
Hong Kong's independent law enforcement agencies specializing in fighting corruption, the "trinity" structure of the administrative department, the corruption prevention department and the community relations department, have become the organizational guarantee for ICAC's high efficiency and integrity. ICAC in Hong Kong solved the case like a god, and repeatedly brought down senior officials, making corrupt elements frightened. Its anti-corruption experience has attracted global attention, and its anti-corruption model has been imitated by global anti-corruption agencies, making Hong Kong recognized as one of the cleanest regions in the world.
Hong Kong Museum-History and Culture of Hong Kong
Its predecessor was the Hong Kong Museum of Natural History, and later it was divided into the Hong Kong Museum of Art and the Hong Kong Museum. The museum was opened to the public on 1975. Based on the natural history and human history of Hong Kong, this paper focuses on the 6000-year development of Hong Kong. The exhibition is divided into three parts: (1) introducing the natural environment of Hong Kong; (2) Unearthed cultural relics, ancient stone carvings and ancient kiln sites reflect human activities in Hong Kong; (3) It shows the development of Hong Kong from a small fishing village to a metropolis.
Avenue of Stars and the Peak of Taiping Mountain-Hong Kong Avenue of Stars &; summit
"Avenue of Stars" is located in Tsim Sha Tsui Waterfront Garden in the east of Tsim Sha Tsui, Kowloon, Hong Kong, adjacent to Victoria Harbour opposite the New World Center. Sitting on the magnificent scenery of Victoria Harbour and the bustling urban scenery of Hong Kong Island, you can have a panoramic view of the invincible sea view. The peak overlooks Hong Kong Island in Victoria Harbour and both sides of Kowloon Peninsula. After sunset, you can enjoy the night view with the reputation of "Pearl of the Orient". Future Star Public Welfare Entrepreneurship Competition-Introduction
The Future Star Charity Entrepreneurship Competition has been supported by many well-known enterprises and universities, providing a stage for elite students from all over the world to expand their contacts and show themselves. Through the systematic study of the University of Hong Kong, the management training of Fortune 500 companies, the investigation and visit of international non-governmental organizations, and the guidance of the planning instructors of Fortune 500 companies, the summit guided the participating students to complete the competition.
The theme of the contest is entrepreneurship and public welfare, and teams are formed according to the tasks of the summit. Around specific strategies, objectives, plans and actions, a product/service with market prospects is put forward, and a complete, concrete and in-depth entrepreneurial plan is completed around this product/service, describing the entrepreneurial opportunity of the company, expounding the process of establishing and grasping this opportunity, explaining the resources needed, prompting risks and expected returns, and proposing action suggestions. The commonweal entrepreneurship competition promotes students' comprehensive quality from the trinity of cultivating team consciousness, establishing business model and taking social responsibility.