Baidu knows that some friends have asked this question in the Q&A with Zhihu, such as "What changes have taken place in life and thinking in the era of big data" and "What benefits have the era of big data brought to our lives?" And "how will life change in the era of big data" and so on. Looking at everyone's enthusiasm for understanding, understanding and discussing big data, Beida Jade Bird believes that this shows that big data has gradually been accepted by the public, and it also indicates that the big data industry is maturing and popularizing.
So what convenience and benefits does the era of big data bring to our lives?
1, saving time and higher efficiency.
Let's take a look at some services we often use around us, such as express delivery, take-away, and bike-sharing. There is a "big data" in the background of these apps. The courier backstage will make predictions based on tens of billions of historical addresses. Replacing the original manual bill sorting with intelligent bill sorting based on big data algorithm can optimize the route to the greatest extent, reduce the time of manual bill matching, reduce misoperation and save labor costs. Express delivery is only the corner of the whole logistics field. Big data technology can help all links match logistics supply and demand and optimize resource allocation. In addition, according to consumers' habits and preferences, big data can predict consumers' needs in advance, synchronize the commodity logistics environment with customers' needs, calculate transportation routes and distribution routes in advance, ease logistics pressure and improve user satisfaction.
2. Make it easier for ordinary people to borrow money and let Lao Lai have nowhere to hide.
For ordinary people, opening a credit card requires proof of income and education; In rural areas, it is necessary to borrow money from credit cooperatives and provide mortgaged real estate. At present, credit cards are easy to handle, but the quota is far from meeting the needs of pickpockets. It is also inconvenient to borrow money from banks, such as taking numbers, queuing, filling out a lot of lists and so on.
To handle credit cards and loans, banks need to "specify information", specify income certificates and specify property certificates. Internet finance (such as Ant Flower Bank, Ant Borrowing Bank and JD.COM White Bank) needs more data, but these data do not need to be completely provided by borrowers. They will score credit according to the borrower's consumption data in e-commerce, bound bank card data and behavior data.
3. Big data makes people smarter and smarter.
There is no limit to human wisdom, but there is an upper limit to computing power and memory. Take the glory of the king, our favorite play, as an example. Do you know which hero has the highest winning percentage? Some people will answer Wu Zetian, some will answer Zhuge Liang, and some will answer Arthur. However, according to background statistics and data analysis of tens of thousands of players, the latest data from June 2065438 to June 2007 show that the top three heroes with the highest winning percentage in the glory of the king are Niu Mo, Cai Wenji and Musashi Miyamoto. According to this data provided by the government, users can make the best choice, and higher efficiency is king.