What? As we all know, the clothing business is the business with the lowest threshold and the easiest to start a business, but this does not mean that the clothing business will definitely succeed. It is very important to grasp the lifeblood of the clothing market. Doing the clothing business is You need to know what clothing styles consumers like. ?Clothing style positioning means that if you have decided to sell men's or women's clothing, you must be very clear-headed. Don't just go to the clothing wholesale market and think about everything. You must have a clear idea. It is best to specialize in clothing. If your store is large, you can do men's clothing or women's clothing. Don't forget what you came to do when you go to the market, and don't let other things affect your thinking. Clothing positioning, whether it is a brand, student clothing, middle-aged and elderly clothing, or children's clothing, conduct market research on the clothing you want to purchase. You need to get to know all the wholesalers who wholesale sportswear. Take a notebook to remember who wholesales what kind of sportswear and at what price. Whose wholesalers are good, who sells the goods to more people, and whose store has a prosperous business. You can ask for a business card to indicate it, and you should keep it in mind. This is your wealth. In addition, observe the people who come to buy goods, what kind of goods they buy, and where they sell them. If you find that this person always comes to buy goods, it means that he sells well, and you should follow him to his store to investigate secretly. It will be of great help to you to open a store immediately. ?Everything is ready for the purchase of clothing. Purchase now. If it is your first time to purchase goods, you have to pretend to be a regular customer. You can negotiate the price with the dealer. Because you can tell the price of other people's clothing, the boss will look at you. He is very knowledgeable and not a novice. Novices cannot answer the boss's questions. There is a saying in China: Know yourself and compare yourself, and you will win every battle. In this way, you won’t spend a lot of money on your first purchase, and we will also give you discounts in order to attract customers like you. The perspective of purchasing goods is very important. We must achieve the point of "I have what they don't have, and I have what they have." Goods are the lifeblood of a shop. As long as the goods are good, even if the decoration and ports are not good, the business will still be good. If you know that the wine is good, you are not afraid of the dark alley. Of course, to achieve this level, ports and decoration are also important, but the goods are the most important. When purchasing goods, you should pay attention to the fact that there are a lot of clothes racks. Pretend that you are also here to purchase goods. Novices can easily be fooled. Watching others rush to buy, you may be afraid that you will be late and run out of goods, so you rush to buy too. Novices cannot tell whether it is real or fake. In this case, there are still many people taking the goods from others, and you are still worried about being cheated. You can take. Ask other wholesalers to help you buy a few pieces, because the young boss you buy will not wholesale to you, and even if they wholesale to you, the price will be very high. You can pay the person who helps you a little more for each piece of clothing, and you can wholesale it. The clothes you want to buy can save a lot of money than if you wholesale them from your boss. Go back and take a look. If they are easy to sell and the sales are good, you can buy them according to your needs. This way you will not be fooled. The premise is that the wholesaler does not know you. ?After placing the clothes, you need to arrange the clothes so that the overall effect of the store makes people feel good. You can visit wholesalers or specialty stores or retailers' stores to learn how to place clothes. This way your store can welcome customers with a new look. ?Clothing prices Keep abreast of market conditions. If you find wholesalers' price adjustments, you should also adjust your prices immediately. How much to sell and how to sell it is up to you. ?Clothing store management Business issues, that is, personal sales methods. For selling clothing, the boss's eloquence must not be bad, and intimacy is very important. Only in this way can it be easier to retain customers and generate repeat customers. In addition, appropriate promotional methods are also necessary, especially during the opening period. It is recommended not to fluctuate in price during the opening period. It is best to give away some worthless things. Clothing stores are suitable for giving away cheap trinkets, such as corsages and pendants. Or something like that, tell customers that if they buy this dress, they can get a patterned necklace (very cheap), corsage, etc.