Recently, the author's company issued a job advertisement, and some brokers from other futures companies also applied. When we met face to face, we found several examples: a rich woman regarded the company she had worked for as "pathetic", because at first she made a little money for her clients, and when she was excited, she invested all her private money, and the result was "Waterloo".

Another shop assistant, who worked as a colleague for several months, earned a lot of commission and agreed to a customer's request, each paying half of the money to open an account to show "confidence". Finally, it was defeated, which was equivalent to sending the commission back to the market.

There is also a manager-level candidate who reports good news but not bad news. The customer did not dare to tell the truth when he lost a little money, but secretly put the money into his account, and then wanted to "fight for it" in the market, hoping to make a big profit before telling the customer. In the end, he lost money until he had to make up the deposit, and he was scolded after the compensation.

After listening to these narratives, I can't help sighing and blaming: "How can you forget who you are!" "

Since I came to Taiwan Province Province, I have often had the opportunity to explain the market trends and capital utilization policies to the company's customers. After communication, customers often ask me: "You have analyzed the whole investment plan so well, have you shown a few hands in your own order?" I answered bluntly: "No!" Q: "Why don't you do it yourself?" I explained frankly: "the bystanders are clear, but the authorities are confused." I want to keep a bystander's position and serve you soberly! "Customers all think this is reasonable.

In fact, the role of a futures broker should be purely to buy and sell on behalf of customers, to be a consultant to customers, to explain clearly, and to do our best. Such a role must be objective, fair, sober and calm. I don't participate in trading, but concentrate on collecting information for customers, judging the market and giving advice, which is helpful to create a psychological environment of "bystander" for myself. At least when the bullish factor 12345 is summarized, the bearish factor123 will also be summarized; When it comes to how to chase, it will also explain how to save the mistake; When planning which point to settle the arbitrage, we will also budget which point to stop the loss claim and try our best to provide professional services.

On the contrary, I personally engaged in business and became a customer, and my foothold changed to the point of "fascinated by the authorities". The rise and fall of the market situation is closely related to my own interests. I have been a cow and have always been optimistic, and the general trend of "hope" will rise; If you are short, you will inevitably hold a bearish bias and "bless" the market situation. When customers ask you what you think of the goods you bought yourself, you will definitely not say "down", but always insist on "up"! If you are empty and others ask you what kind of order you place, you must insist on shorting. That is, taking one's own buying and selling decision as the subjective starting point, rather than taking the objective development of the trend as the analysis subject. How many scientific and reasonable elements does this "authoritative" opinion contain? Is this responsible for customers?

Brokers themselves are not speculative, maintain an objective stance, and try their best to judge. After the market reverses, customers have nothing to say about losses. If you are "fascinated" and do something wrong, it is against professionalism to mislead customers to follow the mistake. Stick to wait and see, concentrate on making money for customers, "stay in the right and wrong gains and losses, get out of the right and wrong gains and losses", why not do commission when it is stable!