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Shuanghui group shuanghui industry
Shuanghui Group is a key leading enterprise in national agricultural industrialization. Every year, 30 million pigs, 500,000 live cattle, more than 200,000 tons of chicken, 50,000 tons of eggs and 50,000 tons of plant protein are digested, and more than 8 million tons of grain are transformed through aquaculture every year, which drives the output value of aquaculture, feed industry and slaughter processing industry in the surrounding areas to reach more than 40 billion yuan, indirectly providing employment for more than 6,543,800 farmers. Slaughtering and meat processing industry are the main industries of the group, covering aquaculture, feed industry, slaughter industry, meat processing industry, chemical packaging, color printing, logistics and distribution, commercial foreign trade and other supporting industrial groups.

The development goal of Shuanghui Group is to build Shuanghui into the largest and world-leading meat supplier in China. At the end of the 11th Five-Year Plan, 25 million pigs were slaughtered and the output of meat products was 65,438+500,000 tons. Meat production ranks in the top three in the world, and its sales revenue reaches 50 billion yuan, which lays the foundation for the sales revenue to exceed 654.38+000 billion yuan in the Twelfth Five-Year Plan. Industrial park.

The industrial park is constructed in three phases, covering an area of 1300 mu. The first phase of the project started on 1995 with a total investment of 260 million yuan. Seven projects, including meat production line, PVDC production line, color printing production line, bioengineering and energy supply, were completed on 1996. The second phase of the project was built in 1999 with a total investment of 830 million yuan. World-class pig slaughtering and cold-cutting production lines have been built (and have passed the export registration to Japan, Singapore, the Philippines, Russia and other countries), logistics and distribution, meat products, chemical packaging, national technology center, special railway lines and other projects. The project was completed in June 2000. The third phase of the project started construction in 2003, with a total investment of 654.38 billion yuan, including soybean protein isolate, PVDC, logistics and distribution center, biochemical pharmacy, monascus rice, feed and grain deep processing, and was all completed and put into operation in 2004.

20 10 In March, Shuanghui Group established 18 processing bases in Henan, Sichuan, Liaoning, Inner Mongolia, Hebei, Hubei, Hunan, Zhejiang, Jiangxi, Jiangsu, Shanghai, Guangdong, Shandong and other provinces and cities through joint ventures and mergers. Shuanghui Commercial Chain Co., Ltd. is a new type of meat business with the mode of "cold chain production, cold chain transportation, cold chain sales and chain operation", which integrates industry, commerce and logistics. In 20 10, there were nearly 400 chain stores in China, ranking among the top chain stores in Henan 10 and the top chain stores in China 100. In 2009, the turnover of Luohe Shuanghui Commercial Chain Co., Ltd. was 5.2 billion yuan, ranking 28th among the top 100 fast-moving consumer goods chains in China in 20 10.

Shuanghui chain stores have implemented the "five unification" development model of "unified image, unified standard, unified service, unified distribution and unified management", and Shuanghui chain stores have become "assured stores", "mass stores" and "people's livelihood stores". Shuanghui chain store is positioned as a "professional food store with raw meat as its core commodity", and it also distributes goods around "three meals a day". The sales of spices, grain and oil, and quick-frozen food occupy a large share in Henan market. With the transformation of consumption, the proportion of sales of milk, bread, snacks and various beverages has gradually increased. In the future, we will continue to strengthen family kitchen related products and develop and launch ready-to-eat goods with high turnover rate.