1. What is e-commerce: E-commerce is a business activity that uses information network technology as a means and centers on commodity exchange; it can also be understood as electronic transaction activities and related services on the Internet. Activities are the electronic, networked and informatized aspects of traditional business activities.

2. How to do it: If a trading company wants to do e-commerce, it needs to build an Internet platform, whether it is Taobao, Alibaba, or the company's official website, etc. Then promote, optimize and achieve transactions on these platforms.

3. What is the effect: With your own platform, how do you let customers know about it?

First of all, the content structure must meet the customer's inner needs. The knowledge that customers want to know must be presented to them concisely and quickly. Secondly, the customer service staff of the website must have good professional qualities in order to provide professional services to them. Customers solve problems.

Secondly, how to let more customers know about your brand or company? The fastest way is to do bidding promotion. Currently, there are Baidu, 360, and Sogou. Baidu and 360 are currently the two largest users. For search engines, choose a good platform based on your company’s budget. The other is to enrich your web content through optimization, original articles, and appropriate exchange of relevant links. Improve website authority.

4. Post-sales service: After the customer completes the transaction, a complete after-sales service system can bring secondary sales.