Advantages and disadvantages of live broadcast
The advantage is that the existence of a large number of anchors with goods provides businesses with a broad choice space. The cost of live broadcast with goods in the whole field is layered from gold anchors to mass anchors, which is convenient for large businesses or small and medium-sized businesses to choose their own channels with goods. The disadvantage is that the extremely low entry threshold has brought a large number of practitioners with mixed quality, and the low level of integrity of some practitioners has also hurt the legitimate rights and interests of some consumers. After placing an order, some consumers found that they received fakes, inferior products and futures.