At the beginning of the venture, we paid attention to innovation and applied financial tools to enterprise practice, which is closely related to the fact that most of the founders of Ke Rui came from the financial industry and were familiar with and deeply understood the operating rules of the financial industry in China. The representative projects operated by Kerui during this period are:
1992 integrates the resources of the government, banks, developers and buyers, and designs the "new century real estate investment income certificate". In three days, it successfully issued 60 million yuan to build a new residential area in Nanchang130,000 square meters, and won the "first bucket of gold" after starting a business. This successful case of Corey is widely circulated among professional investors.
1993, Credit Suisse Credit Cooperative, the first credit cooperative controlled by Ke Rui Company, was established in Nanchang. Later, in Xiamen, Zhengzhou, Xuchang, Qingdao, Huangshan and other places, he successively invested and controlled a number of urban credit cooperatives (the predecessor of city commercial banks) and obtained good investment returns.
From 65438 to 0993, Ke Rui founded Nanchang Ruilun Electrical Equipment Manufacturing Company, engaged in the design, manufacture and sales of electrical switches, and began to set foot in the field of high and medium voltage electrical switch manufacturing. During the period of 1994- 1998, China's financial system reform started, and the national economy also carried out macro-control and industrial restructuring.
During this period, Ke Rui Group began to invest in mature traditional industries with China Resources characteristics. After entering the field of high and medium voltage switches, he set foot in agricultural industrialization and deep processing of agricultural products. At the same time, IT also made experimental investments in online sales, media, IT, investment banking and other industries, which deepened the understanding of these industries and laid the foundation for the interaction between industry and finance in the future. Therefore, in the expansion period of diversified exploration, Ke Rui's industrial investment strategy is to set foot in the industry, understand the industry and enter the industry.
While entering industrial investment, Ke Rui also participated in some financial project investments, which deepened the understanding of the national economic development trend and strengthened the forward-looking grasp of the financial environment. At the same time, according to its own advantages, Ke Rui has gathered a number of social resources, which has enhanced the ability of enterprises to resist risks. Representative projects operated during this period are:
In the field of industrial investment, it entered the electrical switch industry in an all-round way, cooperated with Lenovo Group, acquired Suzhou Second Kai Guanchang and established Suzhou Lenovo Ke Rui Switch Co., Ltd.; Participate in the construction of agricultural industrialization and initiate the establishment of New Hope Agricultural Investment Holding Co., Ltd.; Invest in Sanmenxia Autumn Apple Juice Co., Ltd. in Henan, and set foot in the apple juice processing industry.
In the field of financial investment, from 1994, Ke Rui Group initiated the preparation of China Minsheng Bank; Participate in the reorganization of Huaxia Bank and become a shareholder of Huaxia Bank; Initiated the establishment of Hunan Cai Xiang Securities Co., Ltd., tied for the largest shareholder; Participate in the establishment of Eastern Life Insurance Company, Trust and Investment Company, Futures Company and Securities Company. 1999-2001is an important period for China to apply to join the WTO. Facing the opportunities and challenges brought by China's entry into WTO, Ke Rui Group has adjusted its business structure and some investment projects on the basis of clarifying its own advantages, which has made Ke Rui's development direction clearer and its development pace more stable.
During this period, Corey took high-voltage switch and concentrated juice as important investment fields; Fully support Henan Gao Ping Electric and Yantai North Andele Juice Company. Through the interaction between industry and finance, Ke Rui has implemented the "first round of value enhancement" for enterprises, consolidated the leading position of enterprises in the industry, and promoted the innovation and progress of enterprises in development concepts, management and technology research and development.
During this period, Ke Rui began to form the ideas and methods for the interactive development of industry and finance which are in line with China's national conditions and its own positioning. The representative projects of operation are:
1998 participated in the restructuring of state-owned enterprises, invested in Gao Ping Electric, and entered the high-voltage switch industry. 1999, successfully completed the shareholding system reform and established Henan Gao Ping electric co., ltd; In 2000, Gao Ping Electric cooperated with Toshiba to establish Gao Ping Toshiba High Voltage Switch Co., Ltd.; In 2000, Gao Ping Electric cooperated with Tsinghua University to establish Beijing Gao Ping Electric Tsinghua Research Institute; In 2000, Ke Rui invested in Yantai North Andele Juice Co., Ltd., and in 200 1 year, Andele Juice won the National Major Scientific and Technological Achievements Progress Award and won the bid for the Tenth Five-Year Key Project of the Ministry of Science and Technology.
2001February 2 1 day, Gao Ping Electric Co., Ltd. was listed on the Shanghai Stock Exchange (stock code: 6003 12), becoming the first listed company in the field of high-voltage and ultra-high-voltage electrical switches in China. From 2002 to 2005, Ke Rui entered a "strategic-oriented growth period". Based on the understanding of China's economic development and investment and financing environment, Ke Rui chose the long-term holding strategy for investment enterprises and implemented the "second round of value enhancement" of investment enterprises with the theme of industry integration, resource integration and international development.
By reviewing and looking forward to its own development, Ke Rui has positioned itself as an industrial investment company, formulated its development strategy, improved its corporate governance structure, accelerated the training and introduction of professionals, and strengthened the company's institutionalized construction and corporate culture construction. During this period, the representative projects operated by Ke Rui are:
In the field of electrical switches, in 2004, we achieved a strong alliance with Beikai Electric Co., Ltd., making the enterprise in a leading position in the field of medium voltage, high voltage and ultra-high voltage switches, and began to negotiate international cooperation with Japan's TMT&D (Toshiba Mitsubishi Power Transmission and Distribution Co., Ltd.).
In the field of concentrated juice, in 2002, it acquired the American distribution channel company, which further consolidated and expanded the North American market of Andromeda juice. On April 22nd, 2003, Andele Company was successfully listed on Hong Kong Growth Enterprise Market (stock code: HK8259), which indicated that the enterprises invested by Ke Rui began to connect with the international capital market. On April 2 1 2005, the International Finance Corporation (IFC) announced that it would invest in Anderle, which indicated that Ke Rui had become an enterprise concerned and invested by international consortia.
In the field of biopharmaceuticals, since 2003, Ke Rui has invested and acquired Shanghai Laishi Blood Products Co., Ltd., the first brand of blood products in China, which has enabled Ke Rui to have advantages in high-end technology research and development and varieties, as well as raw material procurement and manufacturing costs, and become a leading enterprise in the blood products industry. Shanghai Lai Shi was listed on the A-share market in June 2008 (SZ002252). Since 2005, Ke Rui Group has entered a period of steady and mature development. With the sustained and rapid growth of China's economy, the living space suitable for investment-oriented enterprises continues to expand outward, and the policy system and legal system to promote the "going out" development of investment-oriented enterprises are improving day by day. Ke Rui Group once again won and seized the precious historical opportunity period, and strived to build a century-old enterprise with international investment strategy. During this period, the representative projects operated by Ke Rui are:
Since 2005, Ke Rui Group has started to invest in mineral resources, and has conducted investigation and research on mineral resources in domestic provinces, South Asia, East Africa and Oceania. In China, Ke Rui Group's investment mainly involves lead-zinc mine, tungsten-molybdenum mine and gold mine.
From June 5, 2007 to 2007 10, Ke Rui Group invested in ZZL Mining Company registered in Australia and listed on the Growth Enterprise Market of London Stock Exchange. And Ren served as the company's chairman and CEO respectively. From June, 5438 to February, 2008, Ke Rui bought 70% shares of ZZL Company, which led and stabilized the operation and management of ZZL Company in an all-round way. In 2009, ZZL was officially renamed as Ke Rui Resources (stock code: CRHL), which became an important platform for Kerui's overseas mining investment.
In September 2009, Ke Rui invested in the lithium carbonate project of Galaxy Resources Company (ASX:GXY) and became a major shareholder with 65,438+09.9% equity. Yinhe Resources, located in Western Australia, has the second largest spodumene ore in the world, and the proven crystalline granite ore reserves are150,000 tons. 20 10, 1 1 completed and put into production. The products were shipped to Zhangjiagang, Jiangsu, China, and processed into battery-grade lithium carbonate by Yinhe Lithium Industry (Jiangsu) Co., Ltd., ranking fourth in the world and first in China.
In 2009, Ke Rui Group established Ke Rui Fund Management Co., Ltd. in Hong Kong, aiming to carry out professional management of PE (Private Equity Fund) at home and abroad with an international vision and a global vision, and provide strong financial guarantee and support through professional investment ideas and practical operations.
20 10 February, Ke Rui group and other China enterprises jointly acquired HONMA, a famous Japanese golf equipment manufacturing company. Founded in 1959, this golf is a world-famous first-class golf brand and the pride of Japanese national industry.