Responsibilities of Marketing Director 1
1. Formulate and implement the marketing strategy and implementation plan of the company's Yaci brand;
2. Implement Yaci brand integrated marketing and new media communication solutions;
3. Complete the planning and implementation of online and offline/exhibition activities;
4. Develop marketing communication channels such as new media, content e-commerce and cross-industry cooperation;
5. Cooperate with sales department to complete KPI assessment indicators.
Responsibilities of Marketing Director 2
1, according to the company's marketing strategy, lead the team to implement the marketing plan and achieve the sales target;
2. Be responsible for the promotion of overall industry solutions and key products;
3. Make overall arrangements and participate in the marketing, support and landing of the project;
4. Pay close attention to and give timely feedback on the development trends, competition, demand changes, product innovation and other information of industry customers, and put forward reasonable suggestions;
Responsibilities of Marketing Director 3
1, decompose the landing area index according to the company's marketing strategy;
2. Responsible for the market development of regional government resources and channels;
3. Regional marketing management and customer business docking;
4. Coordinate with regional project delivery teams to ensure delivery quality and customer satisfaction;
5. Manage the customer relationship in the region and provide good customer service;
6. Responsible for the training and management of regional marketing talents.
Responsibilities of Marketing Director 4
1. Plan the overall operation of the company's marketing system, establish and improve various rules and regulations, and promote the standardization of the company's marketing system management.
2. Participate in the formulation of the company's long-term marketing plan, formulate the annual marketing plan and scheme and annual marketing budget according to the company's overall goal, supervise the implementation of the whole marketing process, and realize the company's goals.
3. Be responsible for the overall planning, deployment and resource allocation of marketing projects.
4, responsible for the management and construction of marketing team, training and guidance for marketing personnel.
5. Regularly check and analyze the marketing environment, objectives, plans and business activities, timely adjust marketing strategies and plans, and formulate preventive and corrective measures to ensure the completion of marketing objectives and plans.
6. Be responsible for negotiation, signing, payment collection and customer maintenance of major marketing contracts.
7. Visit key customers regularly and irregularly to understand and deal with problems in time.
8, complete other work assigned by the leadership.
Responsibilities of Marketing Director 5
1. Assist the general manager to formulate the company's development strategy and sales strategy, formulate and organize the implementation of a complete sales plan, and lead the team to turn the plan into sales results;
2. Develop business in decoration industry and establish good cooperative relations with customers and the same industry (building materials industry);
3. Formulate the annual sales expense budget, and guide and control the direction and progress of marketing work;
4. Decompose sales task indicators, formulate assessment methods for responsibilities and expenses, and formulate and adjust sales operation policies;
5. Establish a customer database of decoration industry to understand the current situation and possible needs of users of different sizes;
6. Organize all departments to develop various sales methods and complete the sales plan and payment collection tasks;
7, sales team building, to help establish, supplement, develop and train the sales team.
8. To preside over the negotiation and signing of major marketing contracts of the company;
9. Conduct customer analysis, tap user needs, and develop new customers and new market areas.
Responsibilities of Marketing Director 6
1, responsible for planning the annual market objectives and marketing plans of the branch;
2. Be responsible for the branch's business development, market development and the establishment and management of business teams;
3. Formulate and implement the marketing objectives, plans and activity plans of the team under its jurisdiction;
4. Understand customers' demand for futures, spot, hedging, finance, investment and wealth management, develop and maintain channels and customer relationships, and achieve the predetermined sales target.
Responsibilities of Marketing Director 7
1. Manage and expand the marketing team steadily, so as to strengthen the team and enhance its core competitiveness;
2. Find more terminal empowerment systems and offline promotion strategies for offline stores to realize the comprehensive capabilities of armed teams;
3. Recruit, train and train more new marketing executives;
4. Assist the project supervision department or other department managers to promote the company's key strategic projects or key work.
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