Choosing to start a business, you need to have a self-knowledge first. You need to have an in-depth understanding of all aspects of your entrepreneurial team, and the advantages and disadvantages are clear. Only in this way can you make the most suitable choice when choosing a project. You can also have the most suitable way to deal with the challenge. Know yourself and know yourself, and you will win every battle. Self-knowledge is the foundation of innovation and entrepreneurship. Just like investing in stocks and futures, high returns are usually accompanied by high risks, and starting a business has both advantages and disadvantages. Therefore, we should carefully evaluate its advantages and disadvantages before starting a business, and then see if we are suitable for starting a business.

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2. Independent spirit

Many excellent entrepreneurs have always been uncompromising dictators in the company. As the core of an entrepreneurial team, we must have the ability of independent judgment, otherwise there will be thousands of people and different opinions. Such a team will only be in a mess, without direction, principle and purpose. Abraham Harlow Maslow (1908- 1970), a famous psychologist, is famous for the "self-realization" of psychology. He affirmed that creative people belong to self-actualization. Therefore, the ability of independent judgment is the premise of innovation and entrepreneurship.

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3. Spirit of cooperation

It is definitely not an individual who completes the whole process of innovation and entrepreneurship, but just a group. In a group, we must have the spirit of cooperation. Only the spirit of cooperation can achieve the effect that one plus one is greater than or equal to two. Otherwise there are many internal contradictions, and one plus one can only be less than two. Such a team will never succeed. Cooperation is the core of innovation and entrepreneurship.

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4. Innovative spirit

We should innovate and start a business. The spirit of innovation is essential. We should find and meet the demand, be good at and dare to innovate. Innovation system, technology, management and service. Can bring success, now is not the time for reform and opening up, not conservative entrepreneurship can have good results. Without innovation, how can emerging enterprises get a slice of the market occupied by established big groups? Therefore, the spirit of innovation is the soul of an enterprise.

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fearless

Entrepreneurship requires courage, and cautious people are better at persistence than entrepreneurship and innovation. Because starting a business is risky and risky, it is likely to lose everything. But if there is a risk, there must be a reward. There is no way for a timid person to hitchhike in the ocean current of entrepreneurship. His fear of sinking ships is far greater than his joy in success and innovation. More importantly, innovation and entrepreneurs should have the courage to challenge authority, common sense and everything. Therefore, it is necessary to have the fearless spirit of the lion as mentioned in Buddhism.

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6. courage

During the start-up, many problems and opportunities are sudden. Therefore, courage is also indispensable. There is no time for you to hesitate. But to make the most suitable decision in the shortest time. This has extremely high requirements for decision makers to grasp the situation and have courage. It is also the key point of starting a business.

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7. Pragmatic spirit

Pragmatic spirit is to do practical things and be down to earth. You can't dream day by day. A thousand plans are better than one action. Be resolute and resolute, never delay, what can be done today will never be done. Refuse to delay. Be practical, avoid impetuousness, and forget your own position and the hardships of starting a business. Everything must be perfect and exquisite. Seeking truth, not blindly following, dare to say no to the disharmonious suggestions in the team. Pragmatism is the blood of entrepreneurship and innovation.

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8. Stick to the spirit

Persistence is a good character for most entrepreneurs to succeed. Ma Yun insisted that only with Alibaba could there be giants such as Taobao and Alipay. The so-called dedication, until death. When you have done everything you can, the last thing you can do is to wait in persistence and persist in waiting. It is darkest before dawn, but if it comes to dawn, it is another scenery. As the world's unparalleled inventor Thomas Alva Edison (1847- 193 1) said, "My success comes from my failure all the way."

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