Most consumers who fall in love with snail powder and continue to buy it online are basically young people, and the characteristics of snail powder are collective goals. Snail powder attracts many singles because of its unique smell. However, from the list of eating snail powder and online shopping, most people like it very much.
With the rapid development of the industrial chain behind it, snail powder rushed out of Liuzhou, went to the whole country and overseas, and was consumed nationwide. Snail powder has caught up with e-commerce and on-site marketing channels, and the local government has strongly supported the industry.
It is no exaggeration to say that a bowl of snail powder is a hot search of a city. Liuzhou municipal government and enterprises are extending the industrial chain and are committed to building snail powder into? Double billion? Industry.
20 16 is called the first year of live broadcast in China, and snail powder also began to grow into a nationwide online food in this year. Online funny stories about Liuzhou snail powder, Weibo propaganda, regional food maps and lists launched by e-commerce platforms, and so on. It will further stimulate the experience needs of young consumers and have a strong impact on the sales of snail powder. The popularity of snail powder is not accidental. The change of consumer demand and the new retail marketing channel model are in line with the new generation of young people. But its actual development only lasted for five or six years, and there are still many unstable places in this industry. Liuzhou local brand that started to produce prepackaged snail powder has closed down.
If we want to continue to grow, we need policy support, financial support and industrial upgrading, channel boosting and expanding consumer groups.