1. Small program developers are domestic non-individual subject developers;
2. applet developers are in the following categories;
1) e-commerce platform: e-commerce platform
2) merchants are self-employed: department stores, food, primary edible agricultural products, wine/salt, books, newspapers/audio-visual/video/games/cartoons, accessories for automobiles/other vehicles, clothing/shoes/bags, toys/maternal and child products (excluding food), household appliances/digital/mobile phones. Automobile interior/exterior decoration, office/stationery, mechanical/electronic devices, telephone card sales, prepaid card sales, pets/agricultural materials, hardware/building materials/chemicals/mineral products;
3) education: training institutions, education information services, academic education (schools), driving school training, education platform, quality education, infant education, online education, educational equipment, emigration, study abroad, education for special groups, online video courses;
4) financial industry: securities/futures investment consulting and insurance;
5) Travel and transportation: aviation, subway, water transportation, urban transportation card, taxi (online car ride), free ride (carpooling), taxi, road conditions, road and bridge charges, refueling/charging piles, urban transportation, high-speed service, trains, buses, long-distance passenger transport, parking, driving and car rental;
6) real estate: real estate, property management, real estate management, decoration/building materials;
7) Life services: beauty, pets (non-medical), pet hospitals/veterinarians, environmental recycling/waste recycling, photography/printing, wedding services,
moving companies, department stores/supermarkets/convenience stores, housekeeping, tickets for commercial performances, and living expenses;
8)IT technology: hardware and equipment, basic telecom operators, telecom business agents, software service providers and multi-party communication;
9) catering: catering service places/catering service management enterprises, ordering platforms, take-away platforms, comments and recommendations, recipes and restaurant queues;
1) Tourism: tourist routes, tourist guides, tourist tax rebates, hotel services, apartments/homestays, tickets, visas, outbound WiFi, and scenic spot services;
11) Cars: car maintenance/repair, car information, car quotation/price comparison, auto show service, car dealers /4S shops, car manufacturers and car pre-sale service;
12) Sports: stadium services, sports events, sports training, and online fitness
2. Operational requirements:
1. The applet under the main body has no serious violations in the past six months
2. The applet has paid in the past 9 days
On the premise that the above two operating conditions and categories are met at the same time, One of the following three conditions can be met
3. The cumulative number of fans in WeChat official account under the main body is more than 1
4. The dau (number of active users) of the applet under the main body in the past 7 days is more than 1
5. The actual consumption of the main body in advertising in the WeChat ecosystem in the past year is more than 1 W.