Many bills of lading will show the preferential margin in advance before the double eleventh, just to make a time difference and seize potential consumers. On the big promotion node, physical retail stores will basically minimize profits.
During the double 1 1 activity, clothes are concentrated in autumn and winter. With the gradual decrease of temperature, the demand for winter clothes is great, and the materials of winter clothes with good warmth are mostly wool, cashmere, down and so on. And the overall price is expensive. At this time, the discount promotion of double 1 1 is much more cost-effective than usual, even nearly half cheaper.
With the continuous upgrading of personalized consumer demand, the business model of offline entities has also changed. Facing the young consumers who don't want to wait and don't like pre-sale, instant retailing has become a new trend of double 1 1 consumption.
Double eleven shopping precautions
1. Prepare in advance: list the items to be purchased in advance and compare and evaluate the prices of the corresponding commodities. At the same time, make sure your electronic equipment and payment account are in good condition, so as to make shopping smoothly.
2. Confirm the quality and reputation of the goods: before buying, first understand the reputation and evaluation of the merchants, and choose the merchants or brands with good reputation. At the same time, pay attention to the detailed description and specifications of the goods, such as size, color, material and so on. In order to determine whether the purchased goods meet their own needs.
3. Compare prices and discounts: Try to compare the prices and discounts of different platforms before buying to ensure the best price. Please note that sometimes merchants may raise the original price to create a false sense of discount. Therefore, it is wise to compare historical price records with prices from other channels.
4. Pay attention to after-sales guarantee: When buying bulky or expensive goods, pay attention to after-sales policy and warranty period. Choose a merchant or brand with reliable after-sales service, in case of problems.