? Another person we need to mention is Bernard Shaw, a great English writer. He once put forward two ideas about simply exchanging apples: if two people exchange apples, there will only be one apple in the end, but if they exchange ideas, it will be an absolutely wonderful picture. For this, Osborne agrees very much!
? Osborne himself is the manager of a telecommunications company in the United States. In order to solve the problem that heavy snow often blocks the data transmission of communication equipment, everyone had a wonderful discussion. The requirement is that everyone thinks independently and speaks his own thoughts, regardless of right or wrong. Finally came up with a brilliant idea. This shows how important the collision of wisdom is!
Brainstorming can be divided into the forms of exchanging ideas: intellectual encouragement, dictation intellectual encouragement, card intellectual encouragement and so on. If classified according to the processing form of the meeting, there are two kinds: direct and inquiry. One more question: how to solve group thinking? Group thinking means that when most people discuss decisions, due to personal psychological factors, most people tend to agree with a decision and ignore brainstorming itself. In this way, the creativity of brainstorming is greatly reduced, and the quality of decision-making is also affected. But brainstorming is such a way to reduce the psychological disadvantage of the group, so as to improve the quality of decision-making and ensure the creativity of group decision-making
? Alex Osborne: the father of creativity and creative engineering, the inventor of brainstorming, the founder of American BBDO advertising company (Batten, Bcroton, Durstine and Osborne), and the former deputy manager of BBDO company. He is a famous American creative thinking master, founded the American Creative Education Foundation, initiated the annual creative problem-solving seminar, and served as the first chairman. Many of his creative thinking modes have become household names. Creative imagination once sold more than the Bible. In the 1940s, Alex? Osborne initiated an innovation seminar in his company. 1953, Professor Panes founded the world's first creative department at Buffalo College of the State University of New York, and began to recruit undergraduate and graduate students majoring in creativity. From 65438 to 0954, Osborne, as a member of the board of directors of Buffalo State University, promoted the establishment of the Innovative Education Foundation.
Alex F. Osborne put forward the most famous technology to promote creativity-brainstorming, so everyone called him "the father of brainstorming". The purpose of this method is to solve the problem by looking for new and whimsical ways to solve the problem.
Thought: Imagination is the touchstone of human ability, and human beings conquer the world by imagination.
Bernard Shaw (Chinese name: George Bernard Shaw), whose full name is George Bernard Shaw (July 26th1856-1950165438+1October 2nd), is an Irish playwright. 1925 Obtaining Nobel Prize in Literature by Idealism and Humanism. He is an outstanding modern realistic playwright in Britain, a world-famous language master who is good at humor and satire, an active social activist and a propagandist of Fabian socialism. He supported women's rights, called for fundamental changes in the electoral system, advocated equal income and advocated the abolition of private property.
? Bernard Shaw's life is closely related to the socialist movement. He carefully studied Das Kapital and publicly declared that he was "an ordinary proletariat" and "a socialist". He advocates that art should reflect urgent social problems and opposes "art for art's sake". His thoughts were deeply influenced by German philosophers Schopenhauer and Nietzsche, and he read Marx's works, but he advocated gradually changing the capitalist system and opposing violent revolution.