1 regulatory reasons lead to the removal of wealth management products

The domestic wealth management market is strictly regulated, and how to point the baton of supervision directly affects the sales of wealth management products.

for example, the promulgation of the new asset management regulations requires that the capital-guaranteed wealth management be leveled and gradually withdrawn from the market, and the on-balance-sheet wealth management of banks will start a major rectification, and many capital-guaranteed wealth management will be withdrawn from the market and removed from Alipay.

On November 2, 219, Bank of Communications stopped handling Ward's salary fixed investment portfolio products and terminated Ward's salary fixed investment portfolio products agreement in advance; On November 3, China Everbright Bank stopped the "live treasure" wealth management service, and there are still many such phenomena.

this year, in March, the central bank issued the notice on strengthening the management of deposit interest rate, and a large number of high-interest wealth management products were collectively retired. The main purpose was to help banks reduce their debt costs under the background of falling interest rates. As depositors, products such as "smart deposits" and "structured deposits" that everyone preferred were gradually removed from the shelves.

according to historical data, the regulatory reason is an important reason for the removal of wealth management products. At present, domestic interest rates are in the downward channel. When encountering reliable high-interest products, it is necessary to "buy and leave" to avoid the tragedy of product removal.

2 The wealth management is sold out, and the product sales have reached the scale

A wealth management product has a pre-set sales scale, which is not unlimited to raise funds. Therefore, the wealth management with good conditions is always in short supply, which can attract funds quickly. After the sales target is achieved, the wealth management product will naturally be sold out and removed from the shelves.

for example, in September, five "innovative closed hybrid funds for the next 18 months" with the strategic placement of Ant Group as the selling point were exclusively sold on Alipay platform. Five funds once created a sales speed of 1 billion yuan in two minutes and 1.2 billion yuan in one hour.

According to statistics, in early October, five funds were sold out and removed from the shelves, and the fundraising ended ahead of schedule. However, investors who started too slowly could not participate in this round of fund investment.

3 interest rates went down, and banks stopped selling voluntarily.

Recently, there was such a situation in the wealth management market, and some investors' wealth management products were terminated prematurely for no reason.

It turns out that the yield of bank wealth management products has been falling for 45 consecutive months, and the average annualized rate of return has dropped to 3.75%. In the context of interest rate cuts, to maintain a high rate of return means that banks have to take out money to subsidize, and these high-yield products have gradually become "hot potatoes". As a result, some banks terminated their contracts in advance to save profits.

of course, this will infringe on the rights and interests of investors, but in the real market environment, it is not uncommon for banks to take off their shelves to manage their wealth and terminate their wealth management in advance. Since 218, 1,432 products in the bank wealth management market have been terminated prematurely, of which 1,348 products have been terminated after the promulgation of the Measures for the Supervision and Administration of Wealth Management Business of Commercial Banks.

Write at the end:

It is a common phenomenon that wealth management products are removed from the shelves. Under the influence of multiple factors such as regulatory control, product sales and bank self-protection, the sales policy of wealth management products is not static.

of course, the removal of wealth management products has no influence on investors who have already purchased the wealth management products, and the wealth management products previously purchased can still be redeemed or renewed according to the product contract.

It is foreseeable that the current interest rate is in the downward channel, and there is no shortage of money in the market, and the real interest rate may still decline in the future; In contrast, there are not many high-quality wealth management products. If you encounter good products, it is more reliable to lock in early!