Finance is a Story Book —— The author is Mr. Xu Jing, an expert in China's modern history. The book tells the classic stories of 15 closets in China Fund Museum. How classic is it? The characters are well-known financial giants: Zhou Xuexi, the founder of modern China financial industry, the Song family, Kong Xiangxi, a financial hero, Hu Xueyan, a red-crowned businessman, Qiao Jia, the representative of Shanxi merchants, and He Shen, the first greedy in history ... The stories are all famous historical materials that show you the truth: Dongting merchants have created unprecedented funds and talents from foreign trade to money shops; Shanghai green gang also followed the trend of the times, from Wuhe gang to industry and finance. Finance on the tip of the tongue, the growth and expansion of "Guanshengyuan" and "Songhelou".
The book is about "Capital Adventure in Disordered Times", which consists of four parts. The first part: Legends and Truth: The story of financial giants, a ***7 articles, tells the story of seven famous people who have had various influences on financial development; The second part, inheritance and business ethics: the story of financial giants, a ***3 articles, tells the story of three big families who run money shops and businesses; The third part is adventure and wealth: the financial story of Shanghai beach, with 1 * * 3 articles, all happened in Shanghai, the most important financial center at that time, with banks and gangs; The fourth part is the financial story on the street in eat drink man woman, one ***2 articles, telling two time-honored brands in the food industry that have been active so far.
With the development of information technology and people's concern about the economic situation, it seems that everyone is very familiar with the concept of finance and participates in various financial activities to some extent. Even the square dance aunts are queuing up to open accounts and buy stocks, so it is not surprising that everyone in the wine table, teahouse and cafe can talk about exchange, acquisition, film and television investment and global trade imbalance. These are the finance that modern people know.
what is finance? Just money, stocks and bonds? Chen Zhiwu, a famous economist, has a broader view. He believes that "all transactions involving cross-time and cross-space value allocation, or the exchange of interests between people are finance." Even the traditional concept of raising children to guard against old age in China, the process of giving birth to children, investing in cultivation and getting filial piety in old age, is also a financial example.
From this point of view, the stories in the book are naturally living finance, and they are not built with data and icons, but with more non-market factors to find hidden financial hands. Just like the last story of Suzhou Songhelou, a restaurant brand that has been shining for more than 2 years after ups and downs. The book talks about the historical origin of food, as well as the expansion and bankruptcy of this time-honored brand. There are crises and prosperity. Of course, there are business ingenuity and skills, but there are also capital operations and early financial tools. There are separation of ownership and management rights, equity transfer during the war, "performance shares" gifts to operators, and core technicians ("Zhang Zuo" in charge of the kitchen) who left angrily because they could not fulfill their share promises.
these stories just convey the idea of the financial museum, which is to popularize modern financial concepts. There is such a passage in the introduction of the book: "Some people rushed to the exam at night, some people resigned and returned home, and the financial story went on and on. After hearing a lot of truth, you still look at the flowers in the fog of finance, because you never know the truth of the story. " Through these 15 representative stories, we can sort out a clear and vivid context for you. You have read them, learned about China finance, and even read half of China's modern history.