Wang Tao, male, born in February 1970, Han nationality, native of Xiangfan City, Hubei Province, party member, distinguished professor, Wuhan University scholar, doctor of economics. 1988 to 1992 studied in the Department of Business Administration, School of Management, Wuhan University, and obtained a bachelor's degree in economics. 1992 to 1995, graduated from the School of Management of Wuhan University with a master's degree in economics, and stayed on as a teacher. 1996-2000 Ph.D. student majoring in marketing, Business School, Wuhan University, with a doctorate in economics. 65438+September 0996, promoted to lecturer; 1September 1999, promoted to associate professor; In September 2002, he was promoted to professor; In July 2003, he was selected as a doctoral supervisor. At present, he is the vice president, professor and doctoral supervisor of School of Economics and Management of Wuhan University, and the co-director of the Center for Organizational Marketing Research of Wuhan University. In 2008, he was selected into the "New Century Excellent Talents Support Program" of the Ministry of Education. Main research fields: marketing strategy, organizational marketing, brand strategy, network marketing, etc. He has published more than 100 papers and 8 books in China's Journal of Business Research, Industrial Marketing Management, Managing the World, Journal of Psychology and Journal of Management Science. He has presided over a number of vertical scientific research projects, including the major research project of philosophy and social sciences of the Ministry of Education 1, four projects of the National Natural Science Foundation, one project of the National Social Science Foundation 1, and a number of horizontal projects.