WeChat official account is divided into subscription number and service number. The subscription number is mainly for ordinary users and provides content push and reading functions; The service number is mainly for enterprise users, providing more powerful service and marketing functions. WeChat official account can interact with users through customized menus, template messages, customer service messages, etc., to achieve precise marketing and brand promotion.
Wechat personal number is a bridge between enterprises and users. Enterprises can send messages to users through personal numbers, communicate with users one to one, understand users' needs and feedback, and improve users' satisfaction and loyalty. WeChat video number is a short video form on WeChat platform. Enterprises can publish short videos through video numbers to display products, services and brand images, and attract more users' attention and interaction.
Wechat advantage
Wechat has a huge user base, covering all ages and occupations. This makes WeChat a very attractive marketing platform. Wechat's social network is of high quality, and it can communicate and interact through friends circle, WeChat group and private messages. This kind of high-quality social network can promote the connection and trust between users, which is conducive to brand promotion and marketing.
Wechat has efficient communication ability, and can quickly spread information and content through friends circle, official WeChat account, WeChat group and other channels. This makes WeChat a very valuable marketing platform, which can rapidly expand brand influence and user groups. Wechat provides rich data support, and can understand users' needs and behaviors through data analysis and mining, so as to carry out accurate marketing and promotion. This kind of data support can improve marketing effect and user satisfaction.