Taobao birthday gift package is in the search box on the home page, and search for "brand member birthday gift" to get it. Open Taobao, click the search box on the home page, and search for "birthday gift for brand members". After entering, click authorize birthday information to get birthday permission. After successfully becoming a Taobao member, the personal account page has the option of "my birthday rights gift certificate". After clicking enter, you will see your own birthday gift certificate information, including the validity period, usage rules and so on. From 2024 1 October1day, Taobao launched a special "birthday gift" activity to provide exclusive blessings and rights for those who filled in birthday information in Taobao in advance. Among them, the rights and interests part includes selecting a red envelope directly from the user's shopping cart to help the user get it for free or without threshold.