Bitcom is a monetary wealth management product in WeChat wallet. Similar to Yu 'ebao, it supports users' flexible access, can transfer cash at any time, and can also support quick transfer to bank cards. The daily real-time amount of card change is only 1 10,000 yuan. When it is transferred to a bank card after exceeding 1 10,000 yuan, it is only applicable to the ordinary arrival time of the bank. When the change is generally transferred out, the user chooses to transfer it out before 0/5 o'clock every Monday to Thursday, and it usually arrives in the account the next day (except holidays). If a general transfer-out operation is performed after 15, it is equivalent to the transfer-out application submitted the next day, and it will generally arrive on the third day. If the general transfer-out operation is carried out after Friday 15, there will be Saturday and Sunday in the middle, so the transfer-out application will be submitted next Monday and will be received next Tuesday. The money in WeChat change pass can be withdrawn at any time.
Coin Pass is the latest function of WeChat, which is similar to Yu 'ebao: users can directly use the money in the coin pass for consumption, such as transferring money, issuing red envelopes, scanning code payment, and returning credit cards. At the same time, when the funds in the change account are not used, the income can be automatically obtained. A few days ago, Change Pass began to test tens of thousands of WeChat users in a small scale, mainly targeting some employees of Tencent Shenzhen and WeChat users who had previously opened the change financing function. The official opening time is still uncertain.
It is believed that Tencent's move is intended to counter the "Bao Yue" products of Ali Ant Financial.
Wechat "Bitong" and "Yuebao" are different in product scale, function and positioning.
Wechat's "change pass" funds are small in scale and belong to the "small high frequency" financial management scenario. The way to transfer money can only be through WeChat change transfer, not through other channels such as bank cards. The source of WeChat change mainly comes from sending and receiving red envelopes and transferring money between friends, while the consumption scenes are mainly taxis and meals, all of which are small scenes.