On June 20 13, Yu' ebao service was officially launched. Yu 'ebao is a monetary fund product jointly developed by Ant Financial (then Xiaoweijinfu) and Tianhong Fund. Yu 'ebao is defined as a cash management tool under Ant Financial because of its low threshold (from 1 yuan) and convenient operation (users can purchase it conveniently through Alipay APP).
Ant Financial Service Period:
In February 2004, Alipay was formally incorporated. At that time, Alipay was born to solve the trust problem in Alibaba Taobao platform transactions.
From 2004 to 20 13, Alipay gradually developed from a payment tool serving e-commerce transactions to a payment platform serving various industries. With the development of mobile Internet, Alipay has gradually entered every aspect of people's daily life, providing great convenience for users, and at the same time, it has become the representative of mobile lifestyle and the foundation for the establishment of Ant Financial in the future.
20/kloc-in March, 2003, Zhejiang Alibaba e-commerce co., ltd, the parent company of AliPay, announced that it would build a micro-finance service group with it as the main body, and micro-finance (to be established) would target its service groups at small and micro enterprises and individual consumers.