Employment prospects: In the demand study, focusing on the specialization of management activities, we analyzed the demand for business management professionals in the new century's social and economic development. Reform and opening up has transformed management activities from an appendage of administrative orders under the planned economy into systematic, professional and complex activities, which has put forward multi-faceted and high-level requirements for the cultivation of management talents. Hierarchy is common in management activities. The management business at the operational level, middle level and strategic level requires the cultivation of different professional management talents.

Based on the analysis of the current situation of my country's industrial development and enterprise management, it is believed that business management college education should still focus on cultivating middle-level management talents. Graduates can serve as business supervisors, department managers and other positions in real work. Reserve talents will be qualified for these jobs after a period of adaptation and training. With the development of the new knowledge-based economy and industrial upgrading, society's demand for comprehensive strategic management talents and new operational-level management talents adapted to team work will increase accordingly.

This is in line with the characteristics of the business management major in higher vocational colleges. my country's economic development is very unbalanced, and the demand for talents in industrial development and economic management activities in various regions varies greatly. Management majors in higher vocational colleges are required to determine the goal positioning of business management education based on social needs and their own comprehensive strength. Talent growth is a dynamic process. Regardless of the positioning, junior college education and teaching must provide students with a competitive starting point so that they can be competent in the management tasks they will face and lay a solid foundation for their lifelong learning and sustainable development.

To achieve this, it is necessary to provide students with systematic learning and training to equip them with the necessary knowledge, skills and qualities. We analyzed the specific content of these knowledge, abilities and qualities, proposed the cultivation of business management professionals with a broad foundation, a combination of expertise and harmonious development, and discussed the goals and models of business management college education around knowledge transfer, ability training and quality cultivation. and process.

The training of management professionals is close to the actual situation of the enterprise. From 1998 to 2002, it ranked among the top five in the national professional talent demand list for five consecutive years. The annual demand is 150,000---200,000. The one-time employment rate of graduates of this major can reach over 90%. The actual demand is large and the potential demand is even greater. Therefore, we have the confidence to turn the business administration major into a brand major based on market orientation and international requirements. Let our students receive dual education of explicit knowledge and tacit knowledge in the context of the school's continuously optimized educational resources to meet the needs of the mainstream economy, mainstream market, and mainstream enterprises.

Employment direction: After graduation, students majoring in financial management and business management are suitable for foreign-funded enterprises, multinational companies, international financial institutions, industrial and trade companies, commerce and trade companies, technology and trade companies, goods import and export companies, international and domestic Employment in financing enterprises, banks, insurance companies, financial companies and other units. Outstanding graduates who wish to study abroad can be recommended to relevant higher education institutions in the UK through the Cambridge University Examination Committee.

Salary: Wage distribution should follow the principle of distribution according to work and implement equal pay for equal work. Wage levels gradually increase based on economic development. :

Business management major refers to the advanced technical application specialty that cultivates masters of economic, trade and management theories, has strong business management practical ability, and engages in various business management practices in various business institutions and enterprise units. The subject of talent.

This major adapts to the needs of my country's socialist modernization construction and adapts to the new requirements for talents from domestic and foreign enterprises after China's accession to the WTO. It requires mastering the basic theories and expertise necessary for this major and having strong practical experience. Students who have all-round development of moral, intellectual, physical and aesthetic abilities, can engage in business work, and have certain practical work ability and analytical, research and innovation abilities.

Offering courses

Computer applications, e-commerce basics, management, chain store operation management, statistical principles, marketing principles, market surveys and forecasts, database principles and applications, Human resource management, consumer behavior, business negotiation, business etiquette, speech and eloquence.

Teaching session

Basics of economics, introduction to business, business management, basic accounting, financial management, economic law, marketing, market survey and forecasting, international trade theory and practice, Introduction to e-commerce, industrial and commercial enterprise understanding internship, business office automation, e-commerce simulation internship, graduation internship, graduation thesis, etc., as well as the main characteristic courses and practical links of each school.

Cultivation requirements

Students are required to work hard to study Marxism, Mao Zedong Thought and Deng Xiaoping Theory, abide by disciplines and laws; be able to correctly understand and master the basic theories of business management, and the basic principles of each course knowledge and basic business skills, and have certain abilities to analyze and solve practical problems.

Knowledge and ability

Modern enterprise business activities and management capabilities.

Basic concepts

Business management majors can provide a variety of careers: management, marketing, finance, economics and international business. It combines a solid background in business knowledge with a solid foundation in liberal arts and sciences, allowing students to pursue a specific career or pursue a higher degree after graduation.

Management majors cultivate business generalists with a broad range of knowledge, including planning, organizing, directing, controlling, and making operational and behavioral decisions related to business organizations.