In fact, Taiwan Province's Internet industry started earlier than the mainland, but now it lags far behind the mainland. This development gap is not accidental. In my opinion, it is mainly caused by four reasons:
First of all, manufacturing industry has become the fetter of IT industry transformation in Taiwan Province Province.
In 1960s, Taiwan Province Province achieved economic take-off in only 10 year and became one of the "Four Little Dragons in Asia". The hero behind the scenes is its powerful hardware innovation strength. Hardware, chips and OEM have become the three key words representing high technology, and a large number of star enterprises such as HTC, Foxconn, Acer, Asus and TSMC have emerged. Taiwan Province Province took advantage of the opportunity that western developed countries transferred labor-intensive industries to developing countries (non-state in Taiwan Province Province), attracted a lot of foreign capital and technology, and developed rapidly into a developed region.
Shi Zeng, the founder of Acer, once said that Taiwan has developed education, strong hardware research and development capabilities, and a trade port area, so hardware manufacturing is easy to internationalize. It is not difficult to see that the manufacturing industry in Taiwan Province Province has the inherent advantage of seizing the international market, which is not only conducive to becoming bigger and stronger enterprises, but also will become the backbone of economic take-off. However, the manufacturing industry, which makes people in Taiwan Province Province proud, has also laid two hidden dangers for the transformation of science and technology enterprises in Taiwan Province Province.
First, young people have lost their wolf nature. Shi, and other entrepreneurs of the older generation supported people for almost an era, so that young people now have no pressure to survive and can enjoy life better. They naturally don't want to wander in the internet field, which is in stark contrast to the young people's willingness to pursue in the sixties and seventies. At the same time, Xiao Zhenxing's outlook on life also deeply influenced the young people in Taiwan Province Province, and gradually lost their adventurous spirit. After graduating from college, I often go to Acer, HTC, Foxconn and other big companies. And their software programming ability only plays an auxiliary role in hardware companies.
What's more, the employment situation of young people in Taiwan Province Province is not optimistic, and the unemployment rate keeps rising. The unemployment rate of young people aged 20 to 24 is more than three times the overall unemployment rate. They can't find a suitable job, and would rather be waiters than start a business, let alone start a business. What's more, he became a nerd as soon as he graduated and asked his parents for living expenses when he was nearly 30 years old. It is not difficult to see that young people in Taiwan Province Province who enjoy a comfortable life are almost isolated from wolves, and their fighting capacity can be imagined.
Second, the scope of investment has narrowed. The great success of the manufacturing industry invisibly affects the behavior habits and thinking patterns of entrepreneurs and venture capital institutions. They are more keen on investing in their familiar fields, focusing on tangible things, such as fixed assets such as factories and hardware, and are not interested in Internet companies that sell business models and user experiences.
At the same time, mainland entrepreneurs use business plans to persuade investors to get start-up funds, then quickly recruit people and make products, and change their strategies according to market feedback. The popularity of venture capital in Taiwan Province Province is not high, and it is almost unimaginable in Taiwan Province Province, which is closely related to the fact that manufacturing tycoons have not formed an angel investment atmosphere. Even if they invest, they prefer enterprise-level products with faster profits to mass-market products, and capital doesn't like the development of entrepreneurs in the Internet industry.
Second, Taiwan Province authorities are worried and wary of the Internet.
Government attitude undoubtedly plays an important role in the changes of Internet industry. The evolution of mainland Internet from sub-sectors to mainstream industries cannot be separated from the support of government policies. 2065438+March 2005, the government work report put forward the "internet plus" action plan for the first time, and issued a series of measures and programs to promote the development of the Internet industry. On the other hand, the authorities of Taiwan Province Province are not only caught in the endless blue-green struggle, but also failed to change their thinking and step up the reform in time to keep up with the trend of the Internet age.
For example, third-party payment is an important infrastructure in the e-commerce industry, and it was not passed in the "Legislative Yuan" of Taiwan Province Province until the beginning of 20 15, which was later than Alipay 1 1 year. Wu Dewei, a partner of Cheetah Mobile in Taiwan Province Province, once bluntly said that Alipay is absolutely impossible to appear in Taiwan Province Province, and the authorities in Taiwan Province Province are extremely strict in approving third-party payments. Online banking, which is popular in Chinese mainland, was launched in Taiwan Province Province only in recent years. Its function is limited and it can only be used to check the balance.
At the same time, the Company Law of Taiwan Province Province has also set up many obstacles for Internet venture capital. Among them, the high overseas tax levied on local entrepreneurial teams to start businesses abroad leads to the small scale of Internet entrepreneurship in Taiwan Province Province, which can only be a corner of Taiwan Province Province. "You see Taiwan Province Province, your value is1; If it is placed in the world, it is 100 times the value. " History once said:
It is not difficult to see that, unlike mainland China, which actively encourages the development of the Internet industry and has more strategic plans and goals, Taiwan Province authorities are more worried and vigilant about a series of changes brought about by the Internet. Although Chinese mainland has been trying the new economic form of "internet plus", the Taiwan Province authorities are still worried about whether online shopping will lead to tax loss and whether physical enterprises will be affected. One policy is loosened, one policy is bound, and the level of development is high and low.
Third, there is not a BAT-level enterprise in small Taiwan Province Province.
No matter the population or the market size, Taiwan Province Province and the mainland are not in the same order of magnitude, which directly leads to the difficulty in the normal operation of the business model of Internet enterprises in Taiwan Province Province. We must know that the three major business models of the Internet industry-advertising, e-commerce and games-are essentially businesses that realize traffic, thus limiting the scale of enterprises and lacking benchmark enterprises like BAT.
The population of Taiwan is about 23 million, which is similar to that of Beijing. It is not easy for an App user to exceed 65438+ million, and the ceiling effect is obvious. The lack of huge users and market makes Taiwan Province Province unable to own hundreds of millions of super apps in mainland China, which hinders the large-scale development of Internet companies in Taiwan Province Province, and the profit model is naturally not rich, which is its inherent shortcoming compared with mainland players.
In addition to the limited market scale, the social atmosphere created by Taiwan Province Province, which emphasizes manufacturing over the Internet, makes the chances of the birth of BAT-level enterprises even more slim. Internet companies with low status are often regarded as "rebels" and "marginal people". Without the demonstration effect brought by BAT-level enterprises, it is difficult for Taiwan Province Province to form a broad wave of entrepreneurial innovation in the whole industry, and the accumulation of related technologies, thinking and talents is insufficient, so the entrepreneurial ecological construction naturally cannot be promoted.
Fourth, Internet entrepreneurs in Taiwan Province Province are short-sighted.
Although the policies issued by Taiwan Province authorities and the small population base are not conducive to expanding the scale, it is the self-restriction of entrepreneurs that is the fundamental reason why Internet enterprises in Taiwan Province Province cannot become bigger and stronger. To put it bluntly, they generally have short-sighted shortcomings, that is, small-scale peasant thinking. Many young people in Taiwan Province Province equate starting a business with opening a chicken chops shop, which makes people stunned.
In fact, there are very few successful entrepreneurs in the field of mobile Internet in Taiwan Province Province. Most entrepreneurs are limited to local thinking, so it is difficult to think of the local environment in Taiwan Province Province. Entrepreneurial projects have a deep local brand and rarely consider internationalization, even in the era of mobile Internet, internationalization is not out of reach. For example, the topics of campus papers related to App mostly focus on young people's own cities in Taiwan Province Province, and "How to help you find the best food in Hualien Night Market" is one of them.
Where is the way out for Taiwan Province Province in the era of mobile Internet?
Some people in the industry once compared Taiwan Province Province to the desert of Internet entrepreneurship, and even thought that the mobile Internet in Taiwan Province Province was dead. I don't agree. Taiwan Province Province can catch up with the wave of globalization of mobile Internet, assist the internationalization of mainland Internet enterprises with human resources, and make smart homes based on manufacturing resources.
High-quality talents, complete and huge supply chain background and other conditions make mainland Internet enterprises flock to Taiwan Province Province, and regard it as an important bridgehead of globalization. Compared with Chinese mainland, the Internet industry in Taiwan Province Province is more deeply integrated into the global Internet in terms of language skills, cultural heritage and cultural habits, which can serve as the best springboard for mainland enterprises to enter the international market.
Fu Sheng, CEO of Cheetah Mobile, once said that if you go to the United States to establish a global team, you will find that there are cultural barriers, and team integration will take a long time, but it will be easier to promote in Taiwan Province Province. He thinks there are too many good opportunities in Taiwan Province. On 20 15 and 1 month, Cheetah Mobile set up a venture fund of 65,438 billion Taiwan dollars (about190,000 RMB), hoping to bring a brand-new thinking mode, get rid of platform thinking and let Taiwan Province Province have a dynamic entrepreneurial team.
Lei Jun, the head of Xiaomi, once bluntly said that smart home will become the most important direction of Taiwan Province Province in the next 5- 10 years. In the future, personal equipment, work equipment and home equipment will be intelligent and connected with mobile phones. "Taiwan Province Province has an industrial base and software and hardware engineers. The key now is how to integrate into the Internet and realize the combination of software and hardware. " At present, this wave has already started, but few startups in Taiwan Province Province are deeply involved in smart home.
In history, it is not difficult to catch up with the mobile wave, but it is the most difficult to be evergreen. "When flying, it depends on the wind, and it depends on the pig itself for a long time. You must learn how to be a smart pig. " Undeniably, with the efforts of many parties, the entrepreneurial enthusiasm of Taiwan Province Province has recovered in recent two or three years, but it is still difficult to reproduce the glory of the hardware era in the era of mobile Internet. Apart from the above four factors, there is not much time left for Taiwan Province Province to make up the shortcomings.