First, the investment income declined. When the income of bonds and money funds declines, the income of bank wealth management products often declines.

Secondly, the market interest rate dropped, RRR cut and the open market increased liquidity, so the market interest rate dropped.

Third, in an upward cycle of the economy, the attractiveness of risky assets is better than that of fixed income, and a large amount of capital pursues the return rate of equity investment, thus reducing the relative liquidity of fixed income products.

Fourth, the industry was rectified, and a number of new regulations related to financial management were put into practice.

5. The scale of cash management products has shrunk, the rate of return has declined, and the profit-making effect of wealth management products has been greatly reduced.

6. As the interest rate of bank loans goes down, banks naturally tend to reduce the cost of liabilities, including the yield of wealth management products, so as to maintain the deposit-loan spread at a certain level.

The decline in the yield of bank wealth management products is a common phenomenon. In this environment, investors can give priority to buying medium and long-term wealth management products and appropriately allocate diversified assets. They can also consider buying some structured deposit products launched by banks.

The word "financial management" first appeared in newspapers in the early 1990s. With the expansion of China's stock and bond markets, the enrichment of commercial banks and retail businesses, and the increase of citizens' overall income year by year, the concept of "financial management" has gradually become popular. Personal financial management can be roughly divided into personal assets and personal liabilities, including funds, stocks, bonds, deposits, life insurance, gold and other personal assets; Personal housing mortgage loan and personal consumption credit belong to personal liabilities.

Financial management, as its name implies, refers to financial management. When people talk about financial management, they think of either investing or making money. In fact, the scope of financial management is very wide. Financial management is to manage the wealth of a lifetime, that is, the cash flow and risk management of an individual's life. Contains the following meanings:

First, financial management is to manage the wealth of a lifetime, not just to solve the problem of urgent need for money.

Second, financial management is cash flow management. Everyone needs money (cash outflow) when he is born, and he also needs to make money to generate cash inflow. Therefore, whether you have money or not, everyone needs to manage money.

Third, financial management also includes risk management. Because more flows in the future are uncertain, including personal risk, property risk and market risk, which will affect cash inflow (income interruption risk) or cash outflow (cost increase risk).