the stock code of Peak is 1968.
PEAK is a China company engaged in the design, development, manufacture, distribution and promotion of sports products of "Peak" brand, which was founded in 1989 and headquartered in Quanzhou City, Fujian Province.
Since its establishment in 1989, Peak's internationalization strategy has always been clear and firm. From China to the world, from "product export" to "brand export", Peak has made remarkable achievements and occupied a place in the highly competitive international market. It is one of the China sports brands with the highest sales share in overseas markets.
in the exploration of creating an international brand, Peak has successively completed five basic steps, including name internationalization, standard internationalization, trademark internationalization, brand internationalization and capital internationalization, and established the basic framework of globalization. Through cooperation with international competition organizations and star players, Peak has brought its brand spirit and professional products to all parts of the world, successfully established a first-class international sports brand image, and also reflected the strong international influence of China sports and China sports brands.
it has established an international brand operation system combining production and sales, and its business covers more than 1 countries and regions in Europe, America, Asia, Africa and Australia. On March 25th, 221, Peak officially voiced support for Xinjiang cotton.
It was originally called "Fengdeng", which meant abundant crops. In order to realize the internationalization of the brand, Xu Jingnan took the meaning of "reaching the top", that is, "Olympics", and changed the brand name to "Peak".
"Peak Peak" has its spiritual connotation, that is, it challenges the peak, shows itself in persistent pursuit, and shows courage, ability and perseverance. "Peak" takes the development of basketball products as its strategic orientation, and puts forward the strategic goal of building "the first basketball brand in China", creating high-tech, sophisticated and sophisticated products, occupying the middle and high-end markets of professional basketball products in China, and forming a loyal consumer group.
As one of the earliest sporting goods brand enterprises in China, Peak has always attached importance to the information disclosure and exchange activities of corporate social responsibility stakeholders, and has published corporate social responsibility reports for many years since 28.
The company has joined hands with Yao Ming and Yao Fund for many years and won the title of "Love Partner" of Yao Ming Love Fund. It is precisely because of long-term support for public welfare that Peak won the "25-year Outstanding Contribution Award of Hope Project" at the 25-year celebration of Hope Project.