(1) Whether the fund products sold have been approved and whether the sales subject has the corresponding qualifications: before the current laws and regulations stipulate that the fund raising application is approved by the China Securities Regulatory Commission, the fund sales institution shall not handle the fund sales business, and shall not distribute or publicize the fund publicity materials or sell the fund shares to the public; Institutions that have not obtained the qualification of fund sales business or have not been approved by the China Securities Regulatory Commission may not handle fund sales and related businesses, and no personnel may handle fund sales and related businesses in their own names.

(2) Whether the fund sales process follows the principle of applicability: According to the current laws and regulations, fund sales organizations should follow the principles of giving priority to investors' interests, comprehensiveness, objectivity and timeliness, objectively evaluate the risks of fund products and the risk tolerance of fund investors through careful investigation of fund managers, and finally sell products with different risk levels according to investors' risk tolerance, and sell appropriate products to appropriate fund investors.

(3) Whether the production, distribution and release of fund publicity and promotion materials are in compliance, and whether the relevant investment risks are fully revealed (pay attention to publicity terms).

(4) Standardizing the structure and rate level of fund sales expenses and maintaining the order of fund sales market: In order to prevent conflicts of interest and encourage continuous marketing, fund management companies are prohibited from paying one-time rewards to sales organizations, while fund management companies are allowed to pay customer maintenance fees (commonly known as "trailing commissions") to fund sales organizations according to the amount of sales funds for customer service and related expenses arising from sales activities.

(5) Standardize the fund evaluation business and guide the long-term investment concept.