Current location - Trademark Inquiry Complete Network - Tian Tian Fund - Zhou Dayong’s academic profile
Zhou Dayong’s academic profile
Scientific research projects: Hosted projects: 1. The 2013 Jilin University "Research on the Spiritual Theory of the 18th National Congress of the Communist Party of China" special project "Jilin Cultural Industry Development and Northeast Regional Cultural Communication" 2. The 2011 Jilin Province Youth Development Research Plan Project "New Media and

"A hierarchical comparative study on the impact of traditional media on adolescent growth", project number: 2011jlqn-zb03 (completed) 3. 2011 Jilin Provincial Social Science Fund (Ma Project) Project "Research on Media Literacy Education and Human Comprehensive Development, Project

Number: 2011M01 Participating projects: 1. 2010 Jilin University Science Frontier and Interdisciplinary Innovation Project "Research on Attitudinal Resources of Commercial Advertising Discourse from the Perspective of Evaluation Theory" 2. 2008 Jilin Provincial Social Science Fund General Optional Project "Internet Communicator

"Research on Social Responsibility and Media Literacy" Academic papers: 1. "The Evolution of Detailed and Popularized Historical Communication - After Reading "Those Things in Changchun and Puppet Manchukuo"" (first author) published in "Social Science Front" in 2013

1 issue; 2. "From the "Media Shortage Era" to the "Hyper Communication Era" - Historical Inquiry on the "Literary Evolution" of News Style" (first author) is published in "Chinese Culture Forum" (Eighth Edition) CSSCI included

Collection, Jilin Literature and History Publishing House, December 2012. 3. "The Inheritance of Northeastern Folk Culture and the Development of Characteristic Cultural Industries" (first author) is included in the collection of essays "The Contemporary Form and Inheritance of Northeastern Folk Culture", Jilin Literature and History.

Publishing House, July 2012; This article was reprinted in full in the 13th issue of "Chinese Regional Culture Research" (Jangmyung University, Korea-China Cultural Information Research Institute) in August 2012; 4. "Hypermedia Communication Era"

"And the news that is "returning to literature" - a "prosperity warning" about the fate of news" (the first author besides the mentor) was published in "Literary Review" Issue 7, 2012; 5. "Hypermedia Communication" View

A perspective on the growth of subliminal adolescents - and on the implementation of media literacy education" (first author) was published in "Journal of Jilin Normal University" (Humanities and Social Sciences Edition), Issue 3, 2012; 6. "Return and Enlightenment of "New News"

》 (First author) Published in "Literary Contest" Issue 5, 2012; 7. "A Stratified Study on the Impact of "Media Generalization" on the Growth of Adolescents" (Sole Author) Published in "Journal of Jilin Provincial Institute of Education" in May 2012

Issue; 8. "The Literaryization of Journalism: An Examination of Communication Trends from History to Current Times" (first author) was published in "Journal of Jilin Normal University" (Humanities and Social Sciences Edition), Issue 2, 2011; 9. "Media Literacy Related Concepts and

"Connotation" (sole author) was published in "Jilin Daily" (Learning and Practice Edition) on December 3, 2010; 10. "New Media Development's Dissolution and Reconstruction of the Advertising Industry" (sole author) was published in "Modern Advertising" 2010

Issue 22, 2009; 11. "The Scream of the Souls of the Victims in Hell City and the Reflection of the Glory of Humanity" (sole author) was published in "Film Literature", Issue 19, 2009; 12. "Who is missing media literacy?"

——Interpretation of the Public Opinion Supervision Behind "Media Aphasia"" (sole author) was published in "Huazhang·Urban Culture" Issue 7, 2009; 13. "What is quality, literacy, media literacy, and media literacy education?

" (Sole author) Published in "Huazhang·Urban Culture" Issue 7, 2009; 14. "Realizing Psychological "Detoxification" in Information "Interpretation" - Analysis of the Urgency of Media Literacy Education in the Ivory Tower" (Sole Author)

Published in "Huazhang·Urban Culture" Issue 7, 2009; 15. "The "Literacy Action" Starting from the Elite - The Development of Media Literacy Education in China" (sole author) was published in "Huazhang·Urban Culture" Issue 7, 2009;

Issue 7; 16. "Media Literacy: An Essential Ability in the Pan-Media Era - An Interview with Professor Chen Changfeng of the School of Journalism and Communication, Tsinghua University" (sole author) was published in "Huazhang·Urban Culture" Issue 7, 2009; 17.

Establishing subjectivity in the deconstruction of information - An exploration of the methods and steps of media literacy education for young people" (sole author) was published in "Chinese Communication Review" (Third Edition) Fudan University Press, December 2008; 18. "From

"e", "e home" to "my e home"" (second author) was published in "Advertiser" Issue 03, 2008; 19. "On the communication relationship between advertising images and advertising slogans" (sole author)

Published in "Journal of Jilin Normal University" (Humanities and Social Sciences Edition), Issue 02, 2008; 20. "Artistic Representation of Persuasion - A Perspective on the Relationship between Aesthetic Requirements and Purposes of Advertising" (sole author) Published in "Jilin Province Education

"Journal of the Institute of Education" Issue 07, 2007; 21. "Creating media interactive situations and establishing children's critical consciousness - a brief discussion on family media literacy education" (sole author) was published in "Journal of Jilin Provincial Institute of Education" Issue 03, 2007; 22. "

"On the Lack of the Role of "Opinion Leaders" in Celebrity Advertisements" (sole author) was published in "Journal of Jilin Provincial Institute of Education", Issue 03, 2006; 23. "Goal Management and Inspiring Education" (first author) was published in "People's Education"

Issue 11, 1999.

Book textbook: "Contemporary Forms and Inheritance of Northeastern Folk Culture", deputy editor, Jilin Publishing Group, Jilin Literature and History Publishing House, July 2012.