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Basic policies for developing the sports industry in China’s Sports Industry Development Outline

(1) Fully mobilize the enthusiasm of all parties to develop the sports industry.

The development of the sports industry should mainly rely on the strength of all aspects of society and cannot rely too much on state investment. We must adhere to the principle of "who invests, owns and benefits", break the boundaries of regions, departments and ownership, and encourage all sectors of society to invest in sports

Industry, relevant sports administrative departments must fully provide consultation, services, preferential policies and other conditions.

On the premise that the state's financial allocation plays a leading role in the development of sports, the sports system should seize the current favorable opportunity, give full play to the industry development potential and advantages of sports, vigorously develop the sports industry, raise industry development funds from multiple sources, and carry out

Diversified sports operations provide society with a variety of high-quality products and services and enhance self-development capabilities.

(2) Actively cultivate the sports, fitness and entertainment market.

It is necessary to focus on the implementation of the national fitness plan, adhere to the principle of combining state-run and social-run offices, actively guide and encourage all sectors of society to invest in the establishment of economic entities, and carry out business activities in sports and entertainment.

Mass sports associations, clubs, and social sports guidance centers (stations) should be oriented towards socialization and industrialization, face the market, serve the masses, and rely on various sports facilities to carry out fitness, bodybuilding, rehabilitation, entertainment, etc. for the masses.

Sports activities provide many high-quality services such as venues, facilities and technical guidance.

Actively introduce interesting foreign fitness and entertainment projects and facilities to meet consumers' different levels of needs for sports, fitness and entertainment.

Encourage and support various community sports service activities such as sports consulting, guidance and planning, rental of sports facilities and equipment, sports activity insurance, and sports rehabilitation in the community.

Sports administrative departments and relevant units must strengthen the supervision and management of operating organizations and units of various mass sports activities to effectively protect the legitimate rights and interests of sports consumers.

(3) Vigorously develop the sports competition performance market.

It should be combined with the implementation of the Olympic glory plan, based on the reform of the sports competition system and the transformation of the operating mechanism, actively guide and standardize the business activities of various sports competitions, encourage all sectors of society to undertake domestic and foreign high-level sports competition performances, and make sports competitions and performances more competitive.

Development in the direction of industrialization, socialization and legalization.

On the basis of improving the sports competition bidding system, we will actively try out the bidding system for major sports competitions.

It is necessary to combine the actual development of sports in our country, pay attention to absorb and learn from foreign successful experiences and practices in holding commercial events, and gradually establish various sports competition intermediary service agencies and sports competition agent systems.

(4) Cultivate and develop the market for sports talents, technical information and other factors.

Break the regional ownership of sports talents, invigorate the sports talent market, and rationally develop and utilize sports talent resources.

It is necessary to establish and further improve the athlete registration system and transfer system, support clubs in using market means to select or export high-level athletes at home and abroad, and promote the reasonable flow of high-level sports talents.

Expand the autonomy of sports schools at all levels, pilot a paid training system for sports reserve talents, and cultivate and develop the market for sports reserve talents.

Sports colleges should give full play to their favorable conditions and vigorously strengthen the cultivation of sports talents.

Vigorously develop sports technology intermediary services and information consulting industries, use market mechanisms to promote the development of high-tech sports products, and promote the transfer and application of sports technology achievements.

Improve the efficiency and effectiveness of the use of sports information resources.

(5) Support the production and operation of sporting goods and develop sports-related industries.

Sports administrative departments must follow the principle of separation of political affairs and separation of government and enterprises, strengthen macro management of the production and operation of sports goods, implement a sports business license system, and focus on supporting a group of sports institutions and economic entities to carry out the production and operation of sports goods.

It is necessary to give full play to the role of the "China Sporting Goods Federation", strengthen ties with sporting goods manufacturers, and provide them with information on new products, technological transformation and market trends.

The annual "China Sports Expo" is held in Beijing, and annual mobile sporting goods expos are held in other provinces and cities through bidding, providing domestic and foreign sporting goods manufacturers with opportunities to display and trade products, and promoting sporting goods

Market development and construction.

(6) Carry out various business activities of the sports system according to local conditions.

It is necessary to encourage sports institutions to establish economic entities with low investment, quick results and high returns based on their own characteristics and market needs, carry out multi-industry business income-generating activities, operate legally, and pay taxes in accordance with the law.

The existing various economic entities in the sports system should be regulated according to different situations and in accordance with the modern enterprise system; the sports administrative department should strengthen the macro management of various business activities, take practical measures to curb the welfare tendency of operating income, and ensure the income generation

Most of it is used for the development of sports.

At the same time, we must also focus on the definition, evaluation, and contract signing of property rights in the cooperative operation and development of the sports industry with external units to prevent the loss of state-owned assets in the operation and development of the sports industry. (7) Formulate and improve economic policies for the sports industry,

Provide necessary policy support for the development of the sports industry.