Xinxiang Mining Crane Group donated 3.8 million yuan to repair 7,000 streets and 8,000 square meters of alleys for Xiaoxinzhuang Village. At the same time, street lamps were installed, a cultural compound of 1.500 square meters was built, and water pipes were laid in the whole village, which greatly changed the production and living environment of the villagers. Private enterprise owners are charitable and benefit their neighbors, which has become a local ethos. Sun Jinghong, the chairman of Henan Hongyuan Crane Co., Ltd., invested 70,000 yuan to support the army and help the poor, and donated money for education. Cui, the chairman of Henan Crane Co., Ltd. and Henan Mining Crane Co., Ltd., set up the "Love Aid Foundation" in his hometown to distribute fruits to the lonely elderly every month. Xixinzhuang Village Xinxiang Kexing Brake Co., Ltd. is not the largest enterprise in Naoli Town, but it has already paid 30,000 yuan this year to help them in time. At present, 90% of the funds for the new rural construction in Naoli Town are voluntarily donated by private enterprises. There are many modes for private enterprises in Naoli Town to participate in the construction of new countryside, some are charitable donations, some are recruitment to help the poor, and some are cooperative development. Although they participate in the construction of new countryside in different forms, their purpose is to feed back the society and benefit the neighbors. There are 167 private enterprises in this town, and 1200 sales offices have been established all over the country. By recruiting people to help the poor, they solved the employment problem of 1.35 million farmers and their children, and increased their income by 1000 yuan per month. At the same time, they also provide free vocational and technical training for children from poor families, so that they can become industrial workers or farmers with special skills, improve farmers' own hematopoietic function from the source and lay a solid foundation for getting rid of poverty.