automotive industry
As we all know, the automobile industry has become a pillar industry of the national economy, and the annual market scale has exceeded 20 million vehicles. China people enter the automobile society as fast as owning a mobile phone.
In recent years, the 3 15 Party has exposed many "infringement" incidents in the automobile industry, which shows that 3 15 attaches great importance to the automobile industry. Anyone who has seen the 3 15 Party many times knows that whether you can be on the list of the 3 15 Party depends mainly on two points. The first is that the infringement is widespread enough, and the second is that the subsequent impact is bad enough.
The top fifteen car companies in the recall information published on the website of AQSIQ are FAW-Volkswagen, Guangqi Honda, Shanghai GM, Chery, BMW [Weibo] China, Changan Ford, BMW Brilliance, Shenlong Automobile, Subaru, FAW Toyota, Mercedes-Benz China, FAW Haima, Chrysler, Dongfeng Honda and Beijing Benz.
The worst is the "Takada airbag door", and the most likely one is 3 15. According to the report of The New York Times on October 201411710, Takada knew that their airbags were defective before submitting the application documents to the federal regulatory authorities in the United States. Takada secretly tested the defects of airbags in 2004, four years earlier than the company's official announcement, but Takada only conducted the test for three months in 2004, and then destroyed the research data.
The reason why Takada is the worst is because 10 years ago, Takada knew that their airbags would kill people, but the probability was extremely low, so it was concealed. Finally, StefanStocker, president of Takada Company, resigned.
If there is a "credit crisis" behind Takada's airbag door, then Volkswagen's performance in sagitar's "hanging the door" has become a textbook-level case of domestic public relations response by putting itself in a more complicated situation.
Before sagitar's "behind-the-door" incident began to ferment, a very tough announcement was issued in July, indicating that those who spread false information about sagitar would reserve the right to be investigated by law. Then local car owners began to organize rights protection and put pressure on the public. 5438+ 10, under the pressure of consumers, in the different public relations rhetoric of Volkswagen China and FAW-Volkswagen, FAW-Volkswagen official website and General Administration of Quality Supervision, Inspection and Quarantine official website both announced the recall of the new sagitar.
The most interesting thing is the recall measure: the recall measure submitted by Volkswagen to the General Administration of Quality Supervision, Inspection and Quarantine is to install a metal lining plate on the trailing arm of the rear axle. If the trailing arm is accidentally broken, the metal liner can ensure the driving stability of the vehicle and make a continuous warning noise. The owner can continue to drive the vehicle safely to the dealer.
This "patching" method can't solve the problem and most car owners don't accept it. Some car owners even joked that they can't play music in the car in the future. What if I can't hear the alarm?
It is worth noting that in the recall announcement, FAW-Volkswagen did not admit that sagitar had design or quality problems, nor did it explain the specific reasons for the recall.
Volkswagen said: In a few cases, if the side or rear is hit, these new sagitars and Beetles equipped with connecting rod rear suspension may cause the trailing arm of the connecting rod rear suspension to bend. If this damage is not found and repaired in time, it will lead to the accidental fracture of the trailing arm of the rear suspension of the connecting rod, which may cause the vehicle to lose control during driving. "
In the article of Mr. Xu, a chassis engineer of a well-known automobile brand, it is written that the development of sagitar lies in the chassis design of multi-link independent rear suspension, but when the new sagitar is made in China, in order to reduce the cost and take into account the minor adjustment of the structural parameters of the whole vehicle, the installation position and wheelbase of the original multi-link independent suspension should be kept unchanged. At this time, we met with "difficulties" and had to reverse the structural layout of "damping spring in front and damping cylinder in the back" before designing this kind of deformed torsion beam with "axle and beam almost overlapping".
However, in the A-share market, the "black swan" incident exposed by cars seems to have little impact on listed companies, depending on the specific situation.
Internet industry
According to media reports, this year CCTV "3? 15 "party, the internet industry may receive" special attention ".
Legal Evening News reported that 20 15, CCTV "3? The theme of "15" party is "consumption in the sun". Shi Yadong, the general director of the party, said, "3? 15 "Party" survey focuses more on the Internet, traditional service areas and consumer goods. Especially the internet. "
He further said: "The investigation of privacy in the interactive session may make the audience feel creepy. What I can disclose is that this survey is related to the mobile terminal. "
Judging from the hot complaints of this year's party, many consumers from Shandong, Henan, Fujian and other places reported the problem of low-priced unlimited packages, which made the relevant mobile communication operators become the focus. Analysts believe that the market has always been opposed to opaque traffic charges and unauthorized changes in consumer packages by mobile communication operators.
In addition, with the deepening of the mobile Internet era in recent years, the Internet is closely related to everyone's life. Personal information disclosure and internet finance have always been the concerns of users, and of course, the infringement on consumers has also become the focus.
At the same time, 20 13 CCTV exposed Netease mailbox suspected of spying on user information, which led to a sharp drop in stock price. In recent years, network security issues have emerged one after another, and network security has become the most concerned issue of the public.
From the perspective of A-share listed companies, A-share listed companies are increasingly involved in the Internet industry, and their fields are derived from traditional services such as Internet software and hardware to Internet finance, Internet lottery, Internet medical care, mobile Internet and many other aspects.
At the same time, the hype on the Internet in the market has been extremely hot recently. Oriental wealth, great wisdom and Weining software have hit record highs. In the context of the high overall valuation of the Internet industry, will the "black swan" be exposed and trampled?
food industry
Besides, not just three? During the period of 15, even in normal times, consumer companies were the most concerned, and this year, the mention of consumer goods became the focus.
Once bitten, twice shy. The melamine incident occurred in 2008, followed by a famous listed company in "3? The "15" party was named, its share price plummeted rapidly, and its holding fund was also hit hard. In the following years, "3? 15 "party hasn't started yet, and the food and beverage sector has been" out of order "first.
On March 4, 20 13, the food and beverage sector fell by 0.97%, among which the liquor index fell by 2.48%. Among the related stocks, Golden Seed Liquor fell by 8. 15%, while Yilite, Shanxi Liquor and other stocks also fell by more than 4%.
Since the index of food and beverage sector turned down in early March of that year, stocks such as Keming Noodle, Yilite and Changyu A all fell by more than 10%, while 4 1 food stocks such as Tuopai Shede, Meihua Group (now called Meihua Bio), Golden Seed Wine, Mogao, Yanghe and Southern Food (now called Black Sesame) fell by more than 5%. For a time, the food and beverage sector was jittery.
In the A-share market, there are not a few companies that encounter the "black swan" on the tip of their tongue. Therefore, although the food and beverage industry has always been known as a cross-cycle defensive variety, it is standard by most funds, but in 3? Whether it can survive the 15 exposure event is still unknown.
Chinese herbal medicine market
It is worth noting that in recent years, the irregular behavior of the Chinese herbal medicine market has also been repeatedly exposed. We can't guarantee the curative effect of traditional Chinese medicine just because it is shoddy and fake. 3? Whether 15 will pay attention to this new field is also worth looking forward to.