Lao Fengxiang and Jin Xin are not the same family. They are a partnership. Jinxin Jewelry was founded in 1997 in Luoyang, the thousand-year imperial capital and peony city, and is headquartered in Zhengzhou, the capital of Henan Province. In 2010, the group successfully formed a strategic cooperation with Shanghai Laofengxiang Co., Ltd. The two parties agreed to establish a joint venture to manage the Laofengxiang brand and expand the market in the entire Henan region.

The development history of Lao Fengxiang

Lao Fengxiang, a listed company, one of the top 500 enterprises in China, is a century-old national brand, a famous jewelry brand in China, and a classic jewelry brand that has spanned three centuries in China. .

Lao Fengxiang, founded in 1848, has gone through more than 160 years and is a century brand in the Chinese jewelry industry. Shanghai Lao Fengxiang Co., Ltd. is the development and evolution of Lao Fengxiang Silver House, which was founded in 1848. The creativity of its trademark Lao Fengxiang also originated from the name of Lao Fengxiang Silver House. Laofengxiang Company has developed into a company integrating science, industry and trade.

It has more than 20 subsidiaries such as Lao Fengxiang Silver Building Co., Ltd., Lao Fengxiang Jewelry Research Institute Co., Ltd., Lao Fengxiang Jewelry Co., Ltd., Lao Fengxiang Diamond Processing Center Co., Ltd., jewelry factories, silverware factories, gift factories, and profiles. It is a large jewelry enterprise group with four professional branches, more than 60 chain stores, more than 300 specialty stores and more than 1,000 dealers.