1. The trademark is valuable.
Trademarks are valuable, representing the quality of goods and services produced and operated by trademark owners, and representing the reputation and image of enterprises. Trademarks make trademarks valuable and increase the added value of goods through their creativity, design, application for registration, advertising and use. The value of a trademark can be determined through evaluation, and can be obtained through paid transfer or with the consent of the trademark owner.
This trademark is exclusive.
Trademarks are exclusive, that is, trademarks are used to distinguish other people's goods or services and are easy for consumers to identify. The trademark owner enjoys the exclusive right to use his trademark, and no one else may use it without the permission of the trademark owner. Otherwise, it constitutes an infringement of the trademark right of the registered owner and violates the trademark law of our country.
3. Times
One of the characteristics of trademarks is the times. Trademarks must adapt to the development of the times and make reasonable adjustments in time to avoid being eliminated by the times. The timeliness of trademark right is also one of the characteristics of trademark. After the trademark is approved and registered, it can be reasonably applied in the state of legal application and is not protected by laws and regulations. The timeliness of trademark right refers to the effective period of trademark exclusive right.
This trademark is of great significance.
Trademarks are distinctive, that is, they can distinguish other people's goods or services and facilitate consumers' identification. Trademarks not only have the function of identification, but also can distinguish goods or services by their distinctiveness. For example, six walnuts are a trademark, which can clearly indicate that the trademark is a variety or brand of walnuts. Trademark distinctiveness is an important content of trademark protection, and it is also one of the basis for consumers to choose trademarks.
5. Trademarks are competitive.
Trademarks are competitive, that is, the higher the popularity of trademarks, the stronger their competitiveness and the more they can compete with competitors. As a symbol of goods or services, trademarks are decisive factors for consumers to buy and use. The higher the popularity, the higher the consumer's trust in the trademark. Therefore, the competitiveness of a trademark is one of the important standards to measure whether a trademark is competitive.
6. Regionality of trademarks
The regionality of a trademark means that the protection of the exclusive right to use a trademark is limited by geographical scope. This means that a trademark registered in a certain country is only protected by law in this country, but not in other countries. This is to ensure the legitimate right to use the trademark in China and prevent the trademark from being illegally used by other countries.