What is trademark transfer? Trademark transfer is an act by which a trademark registrant transfers the exclusive right to use a trademark to another party in accordance with legal procedures during the validity period of the registered trademark. The way of trademark transfer is to save time by registering the trademark, and through the transfer, you can purchase your favorite trademark. Today's society is an era of rapid economic development. More and more companies are beginning to pay attention to trademarks, which has also given rise to a boom in trademark registration. However, due to the long trademark registration period and the low uncertainty of successful registration, there has been an upsurge in trademark transfer. The following will tell you the risks and countermeasures of trademark transfer. The benefits of trademark transfer are obvious. The process is short and it ensures that companies can use the trademark in advance, thereby making profits in advance. If it takes three and a half years to successfully register, the original idea may have already been implemented. Secondly, it is safe and risk-free. Since the trademark has been registered and certified by the National Trademark Office, you only need to go through the notarization and transfer procedures of the trademark transfer. The process only takes a few months. This saves a lot of time in business wars and makes you invincible. Although there are many benefits to transfer, the price is relatively expensive. The relatively well-known trademarks in the market are very expensive, and the price of ordinary trademarks can easily reach tens of thousands of dollars. This is quite different from the registration cost of only a few thousand. The threshold for trademark transfer is low and easy to operate, which has spawned many companies that illegally transfer registrations. Recently, some unscrupulous firms have used other people's trademarks to commit fraud and transfer them privately. In the end, the buyer is often the victim. Trademark transfer inevitably involves many risks. Since the second revision of the Trademark Law in 2001, due to various reasons, the phenomenon of piracy and illegal transfer of other people's trademarks has become more and more serious, emerging one after another, and is shocking, especially the following forms are the most typical: 1. The trademark has been sealed and frozen by the court and has been privately licensed for use, such as "爱多", "IDALL" and other trademarks; 2. Before the bankruptcy and liquidation of the company, the original company employee violated the "Bankruptcy Law" and privately transferred it to a third party 3. Violate the agreement between the two parties and secretly transfer the trademark to a third party. Some companies are "insiders" causing trouble, and shareholders privately transfer the trademark to their own separate companies; 4. Both parties have signed a "Trademark Use License Contract" and After filing with the Trademark Office, the licensee privately transfers the trademark to his own name; 5. The distribution agent privately transfers the agent's trademark to his own company's name; 6. The registered agency company privately transfers the agent's trademark to his own name; Preemptively register a trademark abroad and transfer it to a foreign company, prohibiting the domestic agent's products from being sold abroad, and triggering foreign-related litigation; 7. Privately transfer someone else's trademark registered abroad to the name of your own domestic company, and The products of the original domestic trademark owner are prohibited from being sold in that country. 8. Some illegal trademark firms pretend to sign without the consent of the holder, complete the transfer procedures, and swallow the money. Solutions to deal with trademark transfer risks: (1) Understand the qualifications of the firm. Since it takes 3 to 4 years for a successful trademark registration to be issued, and about 6 to 12 months for trademark transfer, the founding year of the trademark office should be greater than these times. (2) The transfer process must be stamped and certified by the Trademark Office. In the presence of both parties, go to the trademark office registered with the Trademark Office to transfer the seal and do trademark notarization. (3) Select the trademark you like and then complete the transfer. Otherwise, you will not like the transferred trademark, which will cause a waste of manpower and material resources. Whether it is trademark registration or transfer, the most important thing is to choose a qualified and honest agency. Secondly, whether you are applying for trademark registration or transfer, you must understand it clearly and choose a trustworthy and promising trademark firm. Bajie: Committed to building a brand in trademark trading, helping companies grow their trademark brands, working with you to achieve win-win and healthy development in industry cooperation, and achieve long-term cooperation! Intellectual Property has been focusing on trademark registration, trademark sales, and brand licensing for ten years. Difficult trademark cases include (objection, objection defense, rejection review, objection review, objection review defense, dispute, dispute defense, all the above-mentioned expedited and successful registration difficulties, etc.) , Beijing, Wenzhou, Guangzhou, Jiaxing, Shenzhen, Shanghai Bajie Company and more than 1,000 partners look forward to in-depth cooperation with you!