Registering a trademark is a very troublesome thing in itself. It is impossible to submit the information of the brand and the value of the brand created in a month or two, but the light media has registered thousands of them in one breath. The financial resources spent are already very huge, which shows that the benefits obtained by doing so are also very great.

The actual value created by general genuine trademarks is relatively large. For example, everyone may know that Red Bull, as a functional drink, is very popular in China, but recently, after the brands such as Dongpeng Special Drink came out, Red Bull seems to have disappeared. What this is all about. In fact, Red Bull was not originally a brand of China, but its original brand was Thailand's Red Bull, and China Red Bull has always paid the brand fee of Thailand Red Bull as the price of using the trademark.

However, Thai Red Bull refused to let China Red Bull use its trademark after 8 years because he thought that the trademark fee of China Red Bull was far below their commercial value in China and asked for a price increase. Of course, China Red Bull did not agree, so the two brands broke up. At this time, Dongpeng and other brands took the opportunity to rise.

Nezha, as a well-known classic image, will definitely have great commercial value after being registered as a trademark, even if it can't get profits temporarily. In the future, you can also sell this trademark to others to make a profit. No matter how you look at it, you will lose money.

What's more, in the recent fire in Nezha, the light media followed the trademark with a little more enthusiasm. Now this society is a mobile society. As long as there is enthusiasm and topics, it will definitely make money. Moreover, Nezha movies have just created a film cultural value of nearly 4.8 billion yuan, and such a large-scale registered trademark behavior will definitely not lose money.