Advantages of Madrid International Registration 1. Low cost. When registering a trademark internationally through the Madrid Agreement, a designation fee must be paid for each country designated. However, the cost of designation in each member state is less than the cost of registering in each country individually. First of all, the designation fees within the three categories of Madrid Agreement countries are unified at 73 Swiss francs, which is lower than the actual trademark official fees in most of these countries. Secondly, although the fees of Madrid Protocol countries vary from country to country, Basically, it is just the actual trademark official fees in these countries, and no additional costs are incurred. 2. Time-saving trademark international registration date shall be based on the date when the National Trademark Office receives the application documents. When the application procedures are complete, the Trademark Office will prepare an application number and send the application documents to the International Bureau within 30 days. If the trademark international registration application procedures are complete, it will take about 3-4 months, and the International Bureau can issue a trademark registration certificate. Counting from the date of international registration, if you do not receive a rejection notice from an agreement country or a protocol country within 18 months from the date of international registration, it means that the trademark has been registered in the agreement country or the protocol country. For those countries where the actual examination period is very long, this provision greatly shortens the time that applicants have to wait to obtain trademark registration protection in that country. 3. The procedure is simple. The applicant for international trademark registration submits an application to the trademark office of his or her country by himself or through an agency in his country. The trademark office directly handles the international registration of trademarks with the International Bureau of the World Intellectual Property Organization through the trademark office, and can designate many countries to apply for protection. , there is no need to entrust a foreign agency to apply on your behalf, and the procedure is simple.

Reference: Shenzhen Empowerment Intellectual Property Agency Co., Ltd. (check it on Baidu)