When is the Double Eleven investment promotion time in 2017?

1. Merchant registration: August 18, 2017 10:00:00-August 26, 2017 22:00 00:00

2. Product registration:

a. Pre-sale products: September 21, 2017 10:00:00-September 30, 2017 22:00: 00

b. Official products: October 14, 2017 10:00:00-October 29, 2017 22:00:00

c. Event warm-up: 2017 November 1, 2017 00:00:00-November 10, 2017 23:59:59

d. Formal activities: November 11, 2017 00:00:00-November 2017 11th 23:59:59

Where is the Tmall Double Eleven investment entrance in 2017?

Every year when Double Eleven comes, there will be some novice sellers because I couldn’t find the event registration entrance and missed the Double Eleven event registration. At this time, everyone needs to read this article. The editor will teach you how to enter the Double Eleven investment promotion portal:

1. The event investment promotion portal will be displayed on the merchant center-marketing center-official event registration page. It is recommended that Just pay attention to the changed page. When the event starts, the Double Eleven event registration will appear at the official event registration office;

2. Pay attention to Tao Marketing. After the event starts, there will be an activity window for Double Eleven investment registration. Click now Just sign up.

What are the 2017 Double Eleven investment promotion rules?

There are certain rules for the Double Eleven event investment promotion. If you don’t know the 2017 Double Eleven investment promotion rules, the editor will explain them to you. Below:

1. If a merchant violates the "Tmall Rules" and fails to pass the exam within the penalty period, activity registration will be restricted

Penalty points will be deducted and the number of days of marketing activities will be limited. As shown in the table below:

2. All merchants who registered through "Large-scale Official Events" organized by Tmall, withdrew during the product submission stage or during the event (including warm-up and formal activities)

3. Merchants violate the price agreement of "large-scale official events" and the price of goods within 15 natural days after the event is lower than the event price during the event (except for merchants selling individual products (such as 3C digital, jewelry and precious metals (gold, gold, etc.)). silver, platinum) products, seasonal clearance, etc.)

4. The merchant’s DSR score and after-sales service comprehensive indicators must meet the requirements of the store’s main first-level category

5 . When the overall ranking of the merchant's store is low, the merchant is not allowed to sign up to participate in Tmall marketing activities

6. After the merchant's registration is approved by Tmall, if the merchant's store is found before the marketing activity or during the activity If there are abnormal data phenomena in transactions, rights protection, marketing and other aspects (including but not limited to abnormal transaction accounts, abnormal transaction funds, etc.), Tmall will suspend or terminate the merchant's continued participation in marketing activities

7. . In order to ensure that consumers enjoy practical discounts in Tmall marketing activities, Tmall requires merchants participating in marketing activities to provide consumers with more competitive product prices and not to engage in price fraud against consumers. If Tmall fails to provide the most competitively priced products to consumers through the marketing activities it participates in, Tmall has the right to suspend and/or terminate the merchant's continued participation in marketing activities. At the same time, the merchant has participated in all Tmall marketing campaigns. The strength of the discounts given to consumers during the event will be one of the criteria for considering whether a merchant can participate in Tmall's major marketing activities.