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What does it mean when a popular internet meme is trademarked?

In the last issue, we said that the hot Internet word "Shuan Q" has been registered as a trademark. Another hot Internet word has been registered as a trademark. This time, the hot Internet word "Huihuihui" has been registered as a trademark. Are you familiar with this? This comes from a short video. In the video, a man questioned that he did not have a business license. The aunt stepped forward in a fencing posture and shouted "Back off, back off". After that, the voice of this action quickly became popular among many people. People started to imitate him, so some people wanted to take advantage of him. The Tianyancha App shows that "retreat, retreat, retreat" has recently been applied for registration as a trademark by a food company in Chaozhou City. The international classification is food category 29, and the trademark process status is application received.

Why is "Huihuihui" so popular? In fact, it is an extension of short video content. From its screen-smashing effect and application scenarios, we can see that behind the screen-smashing "Back, Back, Back" emoticon package, it is not just the spread of a hot Internet meme, but also mixed with multiple Mixed emotions. Regardless of the content of the video, in fact, behind "Retreat, Retreat" conveys an optimistic attitude of "letting go of resentment and prejudice". To a certain extent, it also downplays some disputes and conflicts. The reason why "retreat, retreat, retreat" is registered as a trademark is because "retreat, retreat, retreat" has a high degree of exposure and popularity. Everyone is familiar with "retreat, retreat, retreat" and "retreat, retreat, retreat" has been established own vlog. If someday a food manufacturer wants to name "Hui, Hui, Hui", it will need to pay a price to obtain the trademark. Then the company that registers the "Hui, Hui, Hui" trademark can make a profit. Some netizens commented, "This is a kind of magic", "Since I learned it, there is no fight that I can't win", and it can even "scare off millions of Cao's troops" in "The Romance of the Three Kingdoms".

Then I am very curious, what kind of food is named "Return, Retreat, Retreat"? Does it smell and taste so unique that people can't help but take a few steps back after eating it? Or when you are eating "back, back, back", you are suddenly attracted by its unique taste. A sweet smile appeared. It is precisely because "Back, back, back" it tastes very good. When someone competes with you to eat "Back, back, back", you can't help but say "Back, back, back" to him? So will you choose to buy "return, return, return" food? When someone asks you what you ate, you answer: "I ate it, and it went back, and it went back, and it went back, and after I ate it, all the Mercury retrograde went away!"