With people's attention to intellectual property rights, the number of registered trademarks is increasing, and the pass rate of application is also declining. In order to improve the success rate of trademark application, we should pay attention to the following points;

1, trademark naming, graphic design should be significant.

A trademark is a special symbol that distinguishes it from other services or products. When naming or designing, you must have characteristics, avoid being identical or consistent with others, and have the knack of naming. Shall not violate the provisions of the trademark law, such as the national flag, national emblem, state leaders, etc.

2. Prepare different trademark names or trademark graphics.

There are several types of trademarks, one is word mark (including Chinese and English), the other is graphic trademarks, and there are combined trademarks. In order to improve the pass rate of trademark registration, it is suggested to prepare more different trademarks to prevent them from being similar to those registered by others.

3. Separate registration of combined trademarks.

Because in the examination of trademark registration, words, English, graphics and other elements are examined separately, as long as one of them is similar to the registered trademark of others, the overall combined trademark will be rejected. If a company or individual needs to register a combined trademark, it is recommended to register elements such as words and graphics separately.

4. Trademark registration inquiry is essential.

Usually, a large part of the failure of trademark registration is that it fails in the first trial and is directly rejected by the Trademark Review and Adjudication Board. There are various reasons for rejection, and the common reason is that it is the same as or similar to the registered trademark of others. Therefore, it is very necessary to enter and exit the trademark registration inquiry. So how should enterprises or individuals inquire about registered trademarks? Trademark applicants can inquire through China Trademark Network of China National Intellectual Property Administration Trademark Office. After entering the trademark name, they can choose the classification and approximate category of the trademark to be registered. If they don't choose it, there will be all kinds of identical or similar trademarks. But if it's graphics, it's more troublesome. The Trademark Office official website has no entrance to inquire about graphics. Suggestions can be made through trademark registration agencies, and there will generally be professional software to check. Only by inquiring about trademark registration can the trademark be greatly reduced.